The Marketing Analytics Intersect: My Newsletter!
Occam's Razor
MARCH 7, 2016
You own audiences on your email lists, on forums you host etc. Of course, measure that using the four best social media metrics !) Here's the very first newsletter I'd sent, two weeks ago, and it touched on a confusion I find common, and frustrating… TMAI #1: Metric or KPI, how do you decide? A good one.
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