Remove v
article thumbnail

Digital Analytics + Marketing Career Advice: Your Now, Next, Long Plan

Occam's Razor

One sample strategy: Expect that I'll ask open-ended questions (If a company has 90% Reach on TV, why the heck do they need digital?). Ask them what they worry about, ask them what they are solving for, ask them how they measure success, ask them what are two things on the horizon that they are excited about. Obergefell v.

Marketing 136
article thumbnail

5 tips for maximizing ROI of IT projects

CIO Business Intelligence

One of the most important parameters for measuring the success of any technology implementation is the return on investment (ROI). Here are a few strategies that CIOs have employed to churn out the maximum returns from their technology endeavours. Hosting the entire infrastructure on-premise will turn out to be exorbitant,” he says.

ROI 124
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Marketing Analytics Intersect: My Newsletter!

Occam's Razor

You own audiences on your email lists, on forums you host etc. Why evolve the strategy now? Some recent events made me wonder what the best strategy for a business is. And then, as Google evolves its strategy from it's own point of view, one result was a tweak to it's algorithm. Just Facebook has 1.2

article thumbnail

The Gartner 2021 Leadership Vision for Data & Analytics Leaders Webinar Q&A

Andrew White

On January 4th I had the pleasure of hosting a webinar. Do you recommend a consulting approach strategy rather than a CDO strategy? How do you think Technology Business Management plays into this strategy? In a nutshell a CDO’s responsibility may focus or span across the following (as an example): Strategy.

article thumbnail

The biggest enterprise technology M&A deals of the year

CIO Business Intelligence

Qualtrics International, the experience measurement company that was briefly part of SAP, closed its $1.1 Earlier in the month, it picked up V-Technologies, the developer of shipping applications StarShip and ShipGear. StreamWeaver will bring plug-and-play integrations for more streaming enterprise data to BMC’s Helix AIops platform.