article thumbnail

Data Landscape – Navigating The Data Jungle

Anmut

We could give many answers, but they all centre on the same root cause: most data leaders focus on flashy technology and symptomatic fixes instead of approaching data transformation in a way that addresses the root causes of data problems and leads to tangible results and business success. It doesn’t have to be this way.

ROI 52
article thumbnail

Bringing MMM to 21st Century with Machine Learning and Automation?

DataRobot Blog

When this contribution is put against the marketing spend in the particular channel, it produces a reading on the highly coveted return on investment (ROI). ROI gives a standard interpretation of whether a marketing activity was profitable and to compare efficiency across media channels or campaigns. When can you give us the ROI?”.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

NEW: Octopai Announces Support of Microsoft Azure Data Factory

Octopai

With Octopai’s support and analysis of Azure Data Factory, enterprises can now view complete end-to-end data lineage from Azure Data Factory all the way through to reporting for the first time ever. The post NEW: Octopai Announces Support of Microsoft Azure Data Factory appeared first on Octopai.

article thumbnail

How SafeGraph built a reliable, efficient, and user-friendly Apache Spark platform with Amazon EMR on Amazon EKS

AWS Big Data

We use Apache Spark as our main data processing engine and have over 1,000 Spark applications running over massive amounts of data every day. These Spark applications implement our business logic ranging from data transformation, machine learning (ML) model inference, to operational tasks.

article thumbnail

PODCAST: AI for Digital Enterprise – Episode 5: How Intelligent Operations can become prime advantage for enterprises

bridgei2i

My name is Arjun Shenoy, and I help companies succeed in their AI-enabled digital transformation efforts. I’m a director with BRIDGEi2i, and I focus on building assets and solutions that support execution and quick ROI on client’s digital programs.

article thumbnail

Accelerate Your Data Mesh in the Cloud with Cloudera Data Engineering and Modak NabuTM

Cloudera

Modak’s Nabu is a born in the cloud, cloud-neutral integrated data engineering platform designed to accelerate the journey of enterprises to the cloud. Modak empowers organizations to maximize their ROI from existing analytics infrastructure through interoperability. Modak Nabu TM and CDE’s Spark-on-Kubernetes.

article thumbnail

What Is Embedded Analytics?

Jet Global

Return on Investment Now we bring it all together to calculate the ROI on embedded analytics. Costs: The investment in developing and maintaining the solution. “-1”: The formula assures that a positive ROI is achieved only when benefits exceed the costs. The formula looks like this: ($750k / $250k) = 3, so the ROI is 200 percent.