Occam's Razor

JUNE 25, 2012

My hope is to simply help you internalize the impact of these decisions on reports, which metrics might be impacted and which will be fine, as well as what types of decisions you can still make with confidence and which decisions you might make with a grain of salt. Web Data Collection Context: Cookies and Tools. La vita è bella.

Data Collection 130

Data Collection Advertising Metrics Reporting 130

Occam's Razor

JANUARY 8, 2018

Like me, I'm sure you are working on complex challenges when it comes to data. Multi-petabyte data warehouses. If you are a reader of my newsletter, The Marketing < > Analytics Intersect , you’ve seen me apply it to metrics (last TMAI was on Bounce Rate), reports, frameworks and more. Media mix modeling.

Sales 133

Sales Predictive Analytics Insurance Data Warehouse 133

Cloudera

JANUARY 11, 2018

Cloudera often partners with these companies to define the desired path, set reasonable milestones and success metrics, and aide solution design. While it is true you can buy a BI or analytics tool that will analyze data in different locations, we believe that their are expressed benefits to combining data in a physical location.

Strategy 40

Strategy Data Warehouse Cost-Benefit Marketing 40

datapine

AUGUST 29, 2022

Companies, both big and small, are seeking the finest ways to leverage their data into a competitive advantage. With that in mind, we have prepared a list of the top 19 definitive data analytics and big data books, along with magazines and authentic readers’ reviews upvoted by the Goodreads community.

Big Data 263

Big Data Data Analytics Analytics Data mining 263

Domino Data Lab

FEBRUARY 4, 2019

In my experience, hyper-specialization tends to seep into larger organizations in a special way… If a company is say, more than 10 years old, they probably began analytics work with a business intelligence team using a data warehouse. A series of debates in literature, editorials, lectures, magazine articles, film, etc.,

Data Science 66

Data Science Experimentation Data-driven Machine Learning 66