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Know Your Data Ingredients

Juice Analytics

1) Separate your metrics from your dimensions. Metrics are the data values that measure performance. The metrics are often the stars of the show ( Metrics are the Characters of Data Stories ) — like the proteins of your dishes. These are the ways you slice and dice your metrics.

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Data Storytelling: What's Easy and What's Hard

Juice Analytics

Here are 25 more lessons we've learned (the hard way) about what's easy and what's hard when it comes to telling data stories: Easy: Picking a good visualization to answer a data question Hard: Discovering the core message of your data story that will move your audience to action Easy: Knowing who is your target audience Hard: Knowing what motivates (..)

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The Complete Digital Analytics Ecosystem: How To Win Big

Occam's Razor

At the core of everything you will do in digital analytics is the concept of metrics. How do you define a metric: It is simply a number. Your digital analytics tools are full of metrics. Helpful post: Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies.]. Now you have your foundation, metrics and KPIs.

Analytics 150
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Web Analytics 101: Definitions: Goals, Metrics, KPIs, Dimensions, Targets

Occam's Razor

"What is the difference between a metric and a key performance indicator (KPI)?" " "Are goals metrics?" There seems to be genuine confusion about the simplest, most foundational, parts of web metrics / analytics. Metric: A metric is a number. But not normal metrics. Dimensions.

Metrics 138
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12 Marketing Reports Examples You Can Use For Annual, Monthly, Weekly And Daily Reporting Practice

datapine

But first, we will start with a basic definition and some tips on creating these kinds of reports. Structure your metrics. As with any report you might need to create, structuring and implementing metrics that will tell an interesting and educational data-story is crucial in our digital age. Let’s dig deeper. click to enlarge**.

Reporting 280
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Simplify data loading into Type 2 slowly changing dimensions in Amazon Redshift

AWS Big Data

A dimension is a structure that captures reference data along with associated hierarchies, while a fact table captures different values and metrics that can be aggregated by dimensions. Dimensions provide answers to exploratory business questions by allowing end-users to slice and dice data in a variety of ways using familiar SQL commands.

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Measuring Validity and Reliability of Human Ratings

The Unofficial Google Data Science Blog

Once we’ve answered that, we will then define and use metrics to understand the quality of human-labeled data, along with a measurement framework that we call Cross-replication Reliability or xRR. Reliability and validity: Definitions and measurement Two fundamental concepts emerged from this research: reliability and validity.