Experimentation Interactive Marketing Analytics Visualization 
Occam's Razor
MAY 27, 2015
It is being hyper-conservative when it comes to creativity and experimentation because of quant-issues. Here's a slide from one of my recent presentations where I created a visual to represent data that came from eMarketer… Amazing, is it not? If you look over the last five years, the change is astounding.
Sisense
MAY 18, 2021
Becoming a data-minded marketer is a process, and the stats clearly show a large number of marketers are still engaged in that process. With a little guidance, you can avoid some common marketing analytics mistakes to make your data journey smoother. Modernize your marketing with data analytics.
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