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How to get your CFO to buy into a better model for IT funding

CIO Business Intelligence

And they want to know exactly how much return on investment (ROI) can be expected when IT leaders make technology-related changes. CFOs have grown comfortable with the traditional project-based approach, through which they believe they get a better handle on spend certainty and a better sense of ROI.

Modeling 124
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Google Analytics Custom Reports: Paid Search Campaigns Analysis

Occam's Razor

You get immense focus in the scorecard (summary) using just the Acquisition (Visits, Unique Visitors), Behavior (Bounce Rate, Pageviews – proxy for content consumption) and Outcome (Transactions, Average Value, Revenue) metrics and Key Performance Indicators. Paid Search Analytics: Measuring Value of "Upper Funnel" Keywords.

Reporting 127
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A Guide To The Top 14 Types Of Reports With Examples Of When To Use Them

datapine

A good example is a KPI scorecard. For instance, the return on assets measures how efficiently are the company’s assets being used to generate profit. These reports can be produced on a daily, weekly, or monthly basis by employees or managers to track performance and fine-tune tasks for the better development of the project.

Reporting 201
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Consolidate Your Software Spend Data For Better IT Budget Planning

Smart Data Collective

It’s vital to use efficient tools to measure, manage, and communicate the RoI on IT expenditure, so you can optimize budgets and raise transparency and trust towards IT departments and investments. This requires planning your IT budget more carefully in order to demonstrate RoI and value add. Balance Agility with Insight.