2006 Experimentation Interactive Strategy 
The Unofficial Google Data Science Blog
APRIL 23, 2024
It is also a sound strategy when experimenting with several parameters at the same time. To find optimal values of two parameters experimentally, the obvious strategy would be to experiment with and update them in separate, sequential stages. (And sometimes even if it is not[1].) We use these designs frequently, and so can you.
Occam's Razor
MARCH 23, 2021
The other dimension to consider is most Analtyics teams kick into gear after the campaign is concluded, after the customer interaction has taken place in the call center, and after the funds budgeted have already been spent. I lovingly call our strategy analytics on the bleeding edge. It is powered by the union of: 1. The slow music.
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