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NHL turns to venue metrics data to drive sustainability

CIO Business Intelligence

In October, the league, with partner SAP, launched NHL Venue Metrics, a sustainability platform that teams and their venue partners can use for data collection, validation, and reporting and insights. Sustainability is all about innovation and business optimization. SAP is the technical lead on NHL Venue Metrics.

Metrics 143
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Rising Tide Rents and Robber Baron Rents

O'Reilly on Data

Instead of continuing to deploy their attention optimization algorithms for their users’ and suppliers’ benefit, the tech giants began to use them to favor themselves. The most-clicked sponsored products were 17% more expensive and 33% lower ranked according to Amazon’s own quality, price, and popularity optimizing algorithms.

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An Overview of Sales Analytics in Event Industry

BizAcuity

Sales Analytics began to emerge as the scientific approach to selling in 2010 with sales becoming less about certain methodology or personality and more of a number game. Sales analytics enables the event management team in visualizing their target list and then segmenting it by industry, size and other data metrics.

Sales 67
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Dear Avinash: Search / SEO Metrics & Analytics Questions + Answers

Occam's Razor

End of a minor web analytics lesson on going beyond obvious metrics and never, ever, never forgetting context. Dos: You want that traffic to come on the optimal set of keywords (why simply bounce traffic?). The basic techniques you use to do search engine optimization between b2b and b2c do not change all that much.

Metrics 90
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Excellent Analytics Tips #20: Measuring Digital "Brand Strength"

Occam's Razor

Bonus One: Read: Brand Measurement: Analytics & Metrics for Branding Campaigns ]. There are many different tools, both online and offline, that measure the elusive metric called brand strength. They are full of specific insights you can use to optimize your online search campaigns. Five Caveats! These are just brand queries.

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Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

Occam's Razor

In blue is how much time we spent in 2010 and in blue the time spent in 2014. was the dramatic shift between 2010 to 2014 to mobile content consumption. They will need two different implementations, it is quite likely that you will end up with two sets of metrics (more people focused for mobile apps, more visit focused for sites).

Metrics 141
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How to make the most of global talent opportunities

CIO Business Intelligence

The early 2010’s practice of co-locating talent supercharged collaboration, but also limited organizations’ ability to scale with a workforce based in high-density, cost-prohibitive metros. Communication should instead be optimized to provide the most time value for teams.