2013 Big Data Marketing Metrics 
Smart Data Collective
SEPTEMBER 17, 2020
Nowadays, terms like ‘Data Analytics,’ ‘Data Visualization,’ and ‘Big Data’ have become quite popular. In this modern age, each business entity is driven by data. Data analytics are now very crucial whenever there is a decision-making process involved. The Role of Big Data.
Occam's Razor
DECEMBER 9, 2013
Progress in digital marketing and analytics in either scenario becomes painful (the organization / systems / thinking is simply not in the optimal position). In this post I want to arm you with the evolution you should undertake in your companies when it comes to marketing and analytics. Owning audiences, instead of just renting them.
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Occam's Razor
APRIL 29, 2013
It turns out that Marketers, especially Digital Marketers, make really silly mistakes when it comes to data. Small data. In the last couple months I've spent a lot of time with senior level marketers on three different continents. A benchmark for you: In 2013 if 30% of your time, Ms./Mr.
Sisense
MAY 26, 2020
In this post, we’ll discuss these challenges in detail and include some tips and tricks to help you handle text data more easily. Unstructured data and Big Data. Most common challenges we face in NLP are around unstructured data and Big Data. is “big” and highly unstructured.
Sisense
JUNE 8, 2020
In Data-Powered Businesses , we dive into the ways that companies of all kinds are digitally transforming to make smarter data-driven decisions, monetize their data, and create companies that will thrive in our current era of Big Data. The way businesses operate is constantly evolving.
Sisense
DECEMBER 11, 2019
He outlined how critical measurable results are to help VCs make major investment decisions — metrics such as revenue, net vs gross earnings, sales , costs and projections, and more. With Itzik’s wisdom fresh in everyone’s minds, Scott Castle, Sisense General Manager, Data Business, shared his view on the role of modern data teams.
Occam's Razor
OCTOBER 14, 2014
See step four in the process for creating your Digital Marketing and Measurement Model.]. Here's the complete year 2013… While the numbers for individual month are different, you can see that October spiked and then things came down to below Sept performance by December. None of the four other methods are advisable.
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