Insight

MARCH 12, 2020

In 2013, Robert Galbraith?—?an It is worth keeping in mind that the choice of threshold will impact downstream metrics like precision as well as shifting the size of our dataset. Future versions of the AIgent may be improved with the use of more nuanced metrics, depending on the class-encoding scheme applied.

Modeling 59

Modeling Metadata Publishing Sales 59

Occam's Razor

JANUARY 31, 2017

There is only one simple message above, and just two metrics that matter. The higher order bit is that we want Reliance to be encouraged into action because as the above slides shows they are not competitive with the Market Leader. It should have just focused on those two. What is the problem we are trying to solve with this data?

Visualization 148

Visualization IT Strategy Key Performance Indicator 148

Occam's Razor

DECEMBER 9, 2013

Progress in digital marketing and analytics in either scenario becomes painful (the organization / systems / thinking is simply not in the optimal position). In this post I want to arm you with the evolution you should undertake in your companies when it comes to marketing and analytics. Owning audiences, instead of just renting them.

Marketing 165

Marketing Analytics Key Performance Indicator Optimization 165

Occam's Razor

FEBRUARY 3, 2014

YouTube Marketing and Analytics Framework for Success. According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network as of mid-2013. As of March 2013, one billion, (B!), One more thing to ponder… One hundred hours of video is uploaded into YouTube every single minute, as of May 2013.

Marketing 149

Marketing Analytics Advertising Measurement 149

Occam's Razor

DECEMBER 3, 2012

We like to believe that all there is to digital marketing is to do some search engine optimization, send out an email blast every once in a while, get our agency to create a flash-heavy "brand experience" website, or slap together a mobile app in the corporate-approved shade of eggshell white. But nothing magical had come to me.

Marketing 147

Marketing Advertising Strategy Optimization 147

Occam's Razor

APRIL 15, 2019

Our Market Share in the 2-ton truck market shrunk by 1.5% (= -$3 bil). When you do that much stuff, and you can measure almost everything… The result is that our ecosystem of data people are returning a lot more negative data when measuring performance of Marketing, Sales, User Experience and Customer Service. Negative data.

Measurement 79

Measurement Strategy Data Processing Uncertainty 79

Occam's Razor

FEBRUARY 25, 2014

Finally, this is picky, but why is most of the x-axis yearly and then suddenly just until Q2, 2013? If I had the raw data, I would also fix the x-axis and representation of the partial 2013 data. Yes, cost per click is metric. The metric CPC aside, we do present data like this all the time. Watch out for these errors.

Visualization 144

Visualization Key Performance Indicator Dashboards Metrics 144

Sisense

MAY 26, 2020

In April 2013, Sisense announced a $10 million series B funding round led by Battery Ventures, with participation from Genesis Partners and Opus Capital.” Previously, he held leadership roles in analytics and operations, including launching the company’s first paid SaaS offerings at Square and helping Tremor Video IPO in 2013.

Unstructured Data 98

Unstructured Data Big Data Testing Machine Learning 98

Occam's Razor

AUGUST 9, 2016

For our Market Motive Analytics training course , we provide students with access to one ecommerce and one non-ecommerce site because they simply can't learn well enough from my magnificent videos. At this point you'll be a little confused about some metric or the other. Awesome, right? That's ok.

Analytics 109

Analytics Metrics Reporting Strategy 109

CIO Business Intelligence

AUGUST 12, 2022

in 2013, Alfa Aesar in 2015, Affymetrix and FEI Co. So, we have a lot of disparate systems across our company — ERPs, CRMs, middleware — but our go-to-market strategy for our customers, you have to make that all invisible for them.”. Since 2006, it has grown with additional mergers and acquisitions, including Life Technologies Corp.

IT 106

IT Data Lake Sales Interactive 106

Occam's Razor

SEPTEMBER 21, 2015

The Directors, the Marketers, the Optimization employees and our resident social media gurus. You understand a good amount of how this area of marketing works, you understand the company's goals. Second, between 2012 and 2013. The valiant hope is that they will do something. of your data-rich slide!). Rest is irrelevant.

Visualization 160

Visualization Key Performance Indicator Slice and Dice Strategy 160

Occam's Razor

MARCH 10, 2015

It is all just business analysis – with digital being a dominant factor in influence ( marketing, advertising, experiences, connections, relationships et. This is as much as marketing problem as anything else. In fact, even the term digital analytics is too stifling. Business analysis. So, how does this work?

Strategy 151

Strategy Analytics Measurement Business Analysis 151

Sisense

JUNE 26, 2020

Previously, he held leadership roles in analytics and operations, including launching the company’s first paid SaaS offerings at Square and helping Tremor Video IPO in 2013. Scott enables our data-driven culture by using insights to make actionable decisions by ongoing review of Marketing, Sales, and Customer Success performance metrics.

Visualization 97

Visualization Unstructured Data Measurement Data-driven 97

Sisense

DECEMBER 11, 2019

He outlined how critical measurable results are to help VCs make major investment decisions — metrics such as revenue, net vs gross earnings, sales , costs and projections, and more. Kongregate has been using Periscope Data since 2013. Kyle Dempsey, Senior Sales Engineer, Sisense. He said: We wanted to get familiar with new technology.

Data Lake 80

Data Lake Big Data Sales Data-driven 80

DataKitchen

JUNE 24, 2021

GE’s goal was to leverage this data to drive faster turnaround times and quicker speed to market. “GE Chapin shared that even though GE had embraced agile practices since 2013, the company still struggled with massive amounts of legacy systems. GE followed agile processes and saw tremendous value in co-location.

ROI 211

ROI Metrics Measurement Cost-Benefit 211

Occam's Razor

APRIL 29, 2013

It turns out that Marketers, especially Digital Marketers, make really silly mistakes when it comes to data. In the last couple months I've spent a lot of time with senior level marketers on three different continents. A benchmark for you: In 2013 if 30% of your time, Ms./Mr. It is a really good metric.

Marketing 166

Marketing Metrics Advertising Measurement 166

Jet Global

MAY 1, 2023

Section 2: Embedded Analytics: No Longer a Want but a Need Section 3: How to be Successful with Embedded Analytics Section 4: Embedded Analytics: Build versus Buy Section 5: Evaluating an Embedded Analytics Solution Section 6: Go-to-Market Best Practices Section 7: The Future of Embedded Analytics Section 1: What are Embedded Analytics?

Analytics 52

Analytics Cost-Benefit Visualization Dashboards 52