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The Magic of Universal Analytics: Strategy, Tactics, Implementation Tips

Occam's Razor

In a Q&A after a keynote a couple of years ago, I was asked: " When will traditional business analysis subsume the web analytics silo? " " My reply: " All business will ultimately be digital, so, if anything, web analytics will subsume business analysis! " Business analysis.

Strategy 151
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Great Storytelling With Data: Visualize Simply And Focus Obsessively

Occam's Razor

We are going to discuss a cluster of strategies you can use to ensure that you present your message with radical simplicity and with an incredible focus. First, someone worked really hard on this and created a really nice model for a smarter decision to be made for 2014. All, very good discussion about the business, and not the data.