datapine

JANUARY 31, 2022

For example, in regards to marketing, traditional advertising methods of spending large amounts of money on TV, radio, and print ads without measuring ROI aren’t working like they used to. Lieferando is a European online food-ordering service that was acquired by Just Eat Take Away in 2014. Let’s see it with a real-world example.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Occam's Razor

FEBRUARY 9, 2015

. + Traffic Trends Key Metrics Analysis. Onsite Behavior Key Metrics Analysis. I tend to use Hitwise a lot less, or not at all, because it is a very hard to use, it is slow, the UX/UI, metrics and reports have not really evolved over the years. Traffic Trends Key Metrics Analysis. Visitor/Audience Type Profile Analysis.

Metrics 155

Metrics Reporting IT Advertising 155

CIO Business Intelligence

MAY 16, 2022

ITIL 4 contains seven guiding principles that were adopted from the most recent ITIL Practitioner Exam, which covers organizational change management, communication, and measurement and metrics. Since 2014, Axelos is the owner of the ITIL personnel certification, and exams are administered by Accredited Training Organizations (ATOs).

IT 97

IT Cost-Benefit ROI Risk 97

Occam's Razor

NOVEMBER 2, 2015

Success Metrics. In my Oct 2011 post, Best Social Media Metrics , I'd created four metrics to quantify this value. I believe the best way to measure success is to measure the above four metrics (actual interaction/action/outcome). It can be a brand metric, say Likelihood to Recommend. It is not that hard.

B2B 167

B2B Metrics Testing Recreation/Entertainment 167

Occam's Razor

MARCH 10, 2015

The other big reason for Universal Analytics is this, the column in the middle: The data is from the Q4 2014 Quarterly Retail E-Commerce Sales from the US Census Bureau. You can't really take your offline data about me (family person, xx age, loves to buy from your catalog) and optimize my online experience. You can now do both.

Strategy 151

Strategy Analytics Measurement Business Analysis 151

Domino Data Lab

FEBRUARY 4, 2019

Given the two points above, that’s okay—there are good ways to direct data exploration toward ROI. Overall, this list describes what prevents organizations from obtaining ROI on data science projects. Add another 18 months or so for deploying ML apps in production that yield ROI. Resilience: “It’s hard to quell curiosity.”.

Data Science 66

Data Science Experimentation Data-driven Machine Learning 66