The Unofficial Google Data Science Blog

JULY 22, 2020

Instead, we focus on the case where an experimenter has decided to run a full traffic ramp-up experiment and wants to use the data from all of the epochs in the analysis. When there are changing assignment weights and time-based confounders, this complication must be considered either in the analysis or the experimental design.

Experimentation 95

Experimentation Statistics Testing Strategy 95

Occam's Razor

SEPTEMBER 15, 2014

Dive into Mobile Reporting and Analysis. Dive into Mobile Reporting and Analysis. Media-Mix Modeling/Experimentation. So, use GTM, implement one container tag, turn on the standard GA tag, configure goals in GA admin, you are ready for a lot of mobile data analysis! Dive into Mobile Reporting and Analysis.

Metrics 141

Metrics Reporting Analytics Marketing 141

O'Reilly on Data

SEPTEMBER 11, 2019

Machine learning, artificial intelligence, data engineering, and architecture are driving the data space. The Strata Data Conferences helped chronicle the birth of big data, as well as the emergence of data science, streaming, and machine learning (ML) as disruptive phenomena. 1 again in proposals this year.

IoT 20

IoT Big Data Data Warehouse Uncertainty 20

Domino Data Lab

FEBRUARY 4, 2019

We’ll unpack curiosity as a core attribute of effective data science, look at how that informs process for data science (in contrast to Agile, etc.), and dig into details about where science meets rhetoric in data science. That body of work has much to offer the practice of leading data science teams. This is not that.

Data Science 66

Data Science Experimentation Data-driven Machine Learning 66

Domino Data Lab

MAY 8, 2019

Finale Doshi-Velez, Been Kim (2017-02-28) ; see also the Domino blog article about TCAV. Adrian Weller (2017-07-29). “ They also require advanced skills in statistics, experimental design, causal inference, and so on – more than most data science teams will have. Challenges for Transparency ”. Riccardo Guidotti, et al.

Machine Learning 105

Machine Learning Data Science Modeling Visualization 105

Occam's Razor

FEBRUARY 28, 2017

Reporting/dashboards were terribly created ( CDPs anyone? ). This is real, from last week: " Our 2017 goal is to reduce the cost of your display campaigns by 20%. " There is still a decay, if you want to get a sense for it checkout the Recency reports in your analytics tool. ACT goals were set imprecisely. Subtle change.

Key Performance Indicator 106

Key Performance Indicator Metrics Measurement Advertising 106

IBM Big Data Hub

NOVEMBER 6, 2023

1971: Creeper worm Just five years after John von Neumann’s theoretical work was published, a programmer by the name of Bob Thomas created an experimental program called Creeper, designed to move between different computers on the ARPANET , a precursor to the modern Internet.

Software 114

Software IoT Internet of Things Experimentation 114