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The Future of Affiliate Marketing in the Age of Analytics & Machine Learning

BizAcuity

Marketing as we know has come a long way. And the most recent developments in machine learning, business analytics and more have made affiliate marketing more powerful and efficient than ever before. The Shift in Affiliate Marketing In The Gaming Industry. Marketing has been doing great miracles to businesses.

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10 Big Data Examples Showing The Great Value of Smart Analytics In Real Life At Restaurants, Bars, and Casinos

datapine

And while a mere 22% of marketers state that they have a data-driven marketing strategy that is achieving significant results – by leveraging the right insights in the right way, success is inevitable. Using this data, they could develop market-specific prices and discounts. And when you consider that by the year 2020, 1.7

Big Data 244
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What is Self-Serve Data Preparation and How Can It Support Business Users?

Smarten

Self-Serve Data Preparation is the next generation of business analytics and business intelligence. Self-serve data preparation makes advanced data discovery accessible to team members and business users no matter their skills or technical knowledge. What is Self-Serve Data Preparation?

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The Ethics of AI Comes Down to Conscious Decisions

Cloudera

“When developing ethical AI systems, the most important part is intent and diligence in evaluating models on an ongoing basis,” said Santiago Giraldo Anduaga, director of product marketing, data engineering and ML at Cloudera. Robert Oppenheimer expressed mixed feelings later in life about his role in developing the atomic bomb.

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New CIO appointments in India, 2022

CIO Business Intelligence

Roopesh Pujari has been promoted to CTO at marketing and advertising firm Publicis Groupe India. Chauhan has built world class technological products for financial services, capital markets, insurance, manufacturing, healthcare, e-commerce, retail, and technology sectors. Publicis Groupe India names Roopesh Pujari as CTO.

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7 famous analytics and AI disasters

CIO Business Intelligence

In 2017, The Economist declared that data, rather than oil, had become the world’s most valuable resource. Organizations across every industry have been and continue to invest heavily in data and analytics. But like oil, data and analytics have their dark side. The refrain has been repeated ever since.

Analytics 145
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What is Augmented Analytics and Why Does it Matter?

Smarten

If your role in business demands that you stay abreast of changes in business analytics, you are probably familiar with the term Smart Data Discovery. You may also have read the recent Gartner report entitled, ‘Augmented Analytics Is the Future of Data and Analytics’ , Published 27 July 2017, by Rita L.