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Analytics Technology Redefines Social Media Marketing in Sports

Smart Data Collective

Analytics technology has been a huge gamechanger for the sports industry. billion on analytics last year. Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA. Analytics technology has made it easier than ever to monitor fan engagement.

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7 Ways to End Dead Digital Weight on Your Website with Analytics

Smart Data Collective

The first websites predated modern analytics technology. Google Analytics wasn’t launched until 2005. However, advances in analytics over the past decade have made it easier for companies to create quality websites. You can use sophisticated digital and behavior analytics technology.

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5 Ways to Use Digital Signage for Data-Centric B2B Companies

Smart Data Collective

However, data analytics technology can be just as useful with regards to creating a successful B2B business. Data analytics technology can help immensely at this and all subsequent stages. Do you want to advertise products and services? Businesses spent almost $21.5 billion on digital signage in 2020 alone.

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Using Instagram Highlight Covers in Your Data-Driven Marketing Strategy

Smart Data Collective

Instagram marketing strategies will be far more effective if they utilize data analytics and artificial intelligence. Instagram has a sophisticated data analytics platform that makes it easier for advertisers to optimize their strategies for the highest possible ROI. So, keep it simple and use a minimalistic approach.

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Once Upon a Time: The Evolution of Financial Data Storytelling

Jet Global

It incorporates disparate elements including hard numbers, sophisticated visualizations, and descriptive passages to, quite literally, tell the story of finance. These visualizations were available before, of course, but they were extremely time- and labor-intensive to produce, and rare as a result.

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How the Sports and Entertainment Industry Is Reinventing the Fan Experience and Enhancing Revenues with Computer Vision

CIO Business Intelligence

Computer vision is helping to turn the industry around by using technology that appeals to fans and builds enhanced operational processes, leading to higher revenues and improved safety and security. By capturing visual and sensor data, combining it with other data points and analyzing it all for insights and trends ?

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Position2’s Arena Calibrate helps customers drive marketing efficiency with Amazon QuickSight Embedded

AWS Big Data

The team brings deep domain expertise in digital, B2B, B2C, analytics, technology, mobile, marketing automation, and UX/UI domain. Our integrated campaigns are powered by cutting-edge content creation, digital advertising, web design/development, marketing automation, and analytics.