Smart Data Collective
MAY 24, 2022
One poll found that 36% of companies rate big data as “crucial” to their success. However, many companies still struggle to formulate lasting data strategies. One of the biggest problems is that they don’t have reliable data collection approaches. However, data does not just collect itself.
Smart Data Collective
JULY 21, 2021
Instead of seeing an advert for a product and thinking, “that looks like what we need,” the idea here is to think about your goals and find tools to provide you with the data you need. You’re looking for the product rather than the product’s advertising finding its way to you first. Why Are We so Focused on Data Strategy?
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Smart Data Collective
JANUARY 9, 2022
However, despite the benefits big data provides, companies that are using it are in the minority. Only 30% of companies have a well-defined data strategy. An even smaller number of companies have a data strategy that is supported by the company leadership. Assists Advertisers.
Occam's Razor
JUNE 25, 2012
The way data is collected online and what happens to it is a much-scrutinized issue (and rightly so). Digital data collection is also exceedingly complex, perhaps a reflection of the organic nature, and subsequent explosion, of the internet. Web Data Collection Context: Cookies and Tools.
Smart Data Collective
NOVEMBER 7, 2019
In 2017, many Americans became concerned over the new threats to online security and data privacy. An Obama-era protection was thrown out , allowing ISPs to sell your browsing history to advertisers, stating that it would allow ISPs to have the same privileges that Google and Facebook do. There is a lack of privacy with big data.
CIO Business Intelligence
MARCH 21, 2022
According to data from Robert Half’s 2021 Technology and IT Salary Guide, the average salary for data scientists, based on experience, breaks down as follows: 25th percentile: $109,000 50th percentile: $129,000 75th percentile: $156,500 95th percentile: $185,750 Data scientist responsibilities.
AWS Big Data
MARCH 26, 2024
A Gartner Marketing survey found only 14% of organizations have successfully implemented a C360 solution, due to lack of consensus on what a 360-degree view means, challenges with data quality, and lack of cross-functional governance structure for customer data. This is aligned to the five pillars we discuss in this post.
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