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9 Ways Location Data Can Help You Excel in Retail

Smart Data Collective

Enhance the client experience Better Understand Customer Demographics Forecast customer behavior Improve pricing decisions Highlights Expansion Potential Improve product display in-store Reduce customer acquisition expenses Improve the online customer experience Customer persona identification. Forecast customer behavior.

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The Growing Importance of AI for Small Businesses

Smart Data Collective

You can generate more lead volume with the same marketing budget and multiply your marketing ROI multi-fold. Though you might be following your competitors closely on social media, can you forecast their advertising strategy or their influencers? Day-to-day changes in user sentiment govern the fate of advertisers.

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8 Ways AI Contributes to Ecommerce Business Scalability

Smart Data Collective

AI technology helped the online titan improve product forecasting, deliver a higher ROI on ads to sellers and make better product recommendations. Advertising and Sales. Ecommerce giants like Amazon are finding creative ways to leverage AI. However, AI is arguably even more beneficial for smaller sellers.

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Getting Started With Incremental Sales – Best Practices & Examples

datapine

To put our definition into a real-world perspective, here’s a hypothetical incremental sales example we’ve created for reference: A green clothing retailer typically sells $14,000 worth of ethical sweaters per month without investing in advertising.

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5 Product Strategy Consulting Tips for Data-Driven Marketing Campaigns

Smart Data Collective

A growing number of companies are using data analytics to better understand the mindset of their customers, provide better customer service , forecast industry trends and identify the ROI of various marketing strategies. This is supported by the fact that companies around the world will be spending over $4.6

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Position2’s Arena Calibrate helps customers drive marketing efficiency with Amazon QuickSight Embedded

AWS Big Data

Position 2 is a leading US-based growth marketing services provider focused on data-driven strategy and technology to deliver growth with improved return on investment (ROI). Our integrated campaigns are powered by cutting-edge content creation, digital advertising, web design/development, marketing automation, and analytics.

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Analytics Technology Redefines Social Media Marketing in Sports

Smart Data Collective

Sports organizations are leveraging analytics technology to make their social media marketing strategies more efficient and improve their ROIs. Analytics technology helps sponsors better assess the ROI of promoting their content through various sports teams and stadiums.