Smart Data Collective

JULY 24, 2023

Analytics technology has been a huge gamechanger for the sports industry. billion on analytics last year. Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA. Analytics technology has made it easier than ever to monitor fan engagement.

Analytics Technologies 80

Analytics Technologies Marketing Technology Analytics 80

CIO Business Intelligence

JUNE 14, 2023

Data and big data analytics are the lifeblood of any successful business. Getting the technology right can be challenging but building the right team with the right skills to undertake data initiatives can be even harder — a challenge reflected in the rising demand for big data and analytics skills and certifications.

Big Data 126

Big Data Data Analytics Analytics Predictive Modeling 126

Smart Data Collective

OCTOBER 6, 2023

Data analytics technology has helped retail companies optimize their business models in a number of ways. One of the biggest benefits of data analytics is that it helps companies improve stability during times of uncertainty. It is easier to do so with the use of data derived from predictive analytics.

Management 116

Management Analytics Predictive Analytics Cost-Benefit 116

Smart Data Collective

FEBRUARY 9, 2022

Analytics technology has become an invaluable aspect of modern financial trading. A growing number of traders are using increasingly sophisticated data mining and machine learning tools to develop a competitive edge. Luckily, there are a few analytics optimization strategies you can use to make life easy on your end.

Visualization 134

Visualization Optimization Analytics Testing 134

Smart Data Collective

APRIL 20, 2019

They believe that advances in big data have made business cards, brochures and direct mail marketing obsolete. We showed that marketers are actually using big data to improve the performance of their direct mail marketing campaigns. In fact, we have found that big data is making business card marketing better than ever.

Big Data 81

Big Data Marketing Predictive Analytics IoT 81

Smart Data Collective

AUGUST 10, 2021

Big data and analytics technology is rapidly changing the future of modern business. Over 67% of companies spend over $10,000 a year on analytics solutions. Investments in analytics are being made across all major industries. What exactly is Big Data, but why is it so important?

Data Analytics 135

Data Analytics Analytics Big Data Key Performance Indicator 135

Smart Data Collective

MAY 3, 2022

Data analytics technology is helping businesses boost profitability in many ways. A few years ago, Walter Baker and his colleagues at McKinsey reported that one of the biggest advantages of big data in business is that it can help with pricing decisions. How Can Data Analytics Help with Creating a Pricing Strategy?

Data Analytics 90

Data Analytics Analytics Big Data Sales 90