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Analytics Technology Redefines Social Media Marketing in Sports

Smart Data Collective

Analytics technology has been a huge gamechanger for the sports industry. billion on analytics last year. Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA. We will also cover some of the changes brought on by data analytics.

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Predictive Analytics is a Proven Salvation for Nonprofits

Smart Data Collective

Artificial intelligence and data analytics are two of the fasting-growing forms of technology for saving money in the world of business. Big data and predictive analytics can be very useful for these nonprofits as well. There are certainly downsides to that approach, with job security being high on the list.

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Data Analytics Helps Hedge Funds Improve Customer ROIs

Smart Data Collective

The usage, volume, and types of data have increased significantly. In fact, big data keeps gaining momentum. We mentioned that data analytics is vital to marketing , but it is affecting many other industries as well. Countless industry have been shaped by big data. And there is no sign of it slowing down.

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Will Predictive Analytics Help Forecast Profitable IPOs for Stock Traders?

Smart Data Collective

Investors are looking towards new machine learning capabilities to get more value out of their strategies by choosing better performing securities. A lot of experts have talked about the benefits of using predictive analytics technology to forecast the future prices of various financial assets , especially stocks.

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5 Product Strategy Consulting Tips for Data-Driven Marketing Campaigns

Smart Data Collective

billion on marketing analytics by 2026. A growing number of companies are using data analytics to better understand the mindset of their customers, provide better customer service , forecast industry trends and identify the ROI of various marketing strategies. Big data can be very valuable for product marketing.

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Managing Seasonal Fluctuations in Retail with Analytics

Smart Data Collective

Data analytics technology has helped retail companies optimize their business models in a number of ways. One of the biggest benefits of data analytics is that it helps companies improve stability during times of uncertainty. There are a number of huge benefits of using data analytics to identify seasonal trends.

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Predictive Analytics Drives Criminal Justice Reform with Recidivism Forecasting

Smart Data Collective

Machine learning technology has been instrumental to the future of the criminal justice system. We have previously talked about the role of predictive analytics in helping solve crimes. However, big data has also led to some concerns with racial profiling and other biases. In accordance with priorities set by the U.S.