Smart Data Collective

NOVEMBER 20, 2022

However, despite the enthusiasm and growing interest in big data, research on the real capabilities of data analytics technology in manufacturing processes is still relatively new. The primary customers of a manufacturing marketing agency are wholesalers, retailers, supply chain manufacturers, and other business-end owners.

Manufacturing 133

Manufacturing Marketing Data Analytics Analytics 133

Smart Data Collective

JANUARY 2, 2023

Data analytics technology is becoming more important for marketing than ever before. Companies are projected to spend over $27 billion on marketing analytics by 2031. One of the many ways that marketers are leveraging data analytics is SEO. Why it is essential to optimize websites with data analytics.

Data Analytics 123

Data Analytics Analytics Data-driven Marketing 123

Smart Data Collective

MARCH 30, 2022

Analytics technology is taking the ecommerce industry by storm. Ecommerce companies are expected to spend over $24 billion on analytics in 2025. While there is no debating the huge benefits that analytics technology brings to the ecommerce sector , many experts are pondering what those actual benefits are.

Analytics 116

Analytics Cost-Benefit Testing Dashboards 116

Smart Data Collective

SEPTEMBER 30, 2021

Analytics technology is essential to the success of modern marketing. In the past, marketers had to rely heavily on their gut instinct, because the performance of various strategies was harder to measure. In the digital era, however, data analytics has made it much easier to figure out what strategies perform optimally.

Analytics 103

Analytics Marketing Sales Analytics Technologies 103

Smart Data Collective

JANUARY 19, 2022

Big data is extremely important in the marketing profession. billion on marketing analytics by 2026. A growing number of companies are using data analytics to better understand the mindset of their customers, provide better customer service , forecast industry trends and identify the ROI of various marketing strategies.

Consulting 98

Consulting Data-driven Marketing Strategy 98

Smart Data Collective

OCTOBER 5, 2021

Analytics technology has been invaluable to modern marketing. The market for web analytics is projected to be worth $9.11 The utilization of analytics and big data in the marketing industry has played a massive role in this robust growth. Data analytics is going to be very important for this stage.

Analytics 120

Analytics Marketing ROI Testing 120

Smart Data Collective

MAY 3, 2022

Data analytics technology is helping businesses boost profitability in many ways. Even when companies were able to successfully select profitable price points, they struggle to be responsive too changes in the market that shifted them. Data analytics technology helps companies establish better price points.

Data Analytics 90

Data Analytics Analytics Big Data Sales 90

Smart Data Collective

JANUARY 26, 2022

Legal analytics is an evolving discipline that is changing the future of the legal profession. Law firms are expected to spend over $9 billion on legal analytics technology by 2028. But what is legal analytics? We have had time to observe some major developments of legal analytics over the last year.

Data Analytics 72

Data Analytics Analytics Predictive Analytics Insurance 72

Smart Data Collective

APRIL 18, 2023

Marketing departments that don’t embrace analytics risk being outpaced by competitors and consumer expectations. A recent survey found that 73% of consumers expect marketers to anticipate their needs. Marketing analytics is about identifying patterns within data to make smarter decisions.

Marketing 100

Marketing Data Analytics Analytics Advertising 100

Smart Data Collective

MAY 16, 2022

A growing number of companies are using data analytics technology to improve customer engagement. The good news is that data analytics technology can drastically improve your customer engagement strategy. How much can data analytics help companies with their customer service strategy?

Data-driven 136

Data-driven Strategy Big Data ROI 136

Smart Data Collective

DECEMBER 2, 2021

There are also limits on how often you can send a marketing text and what times of day you can send them. Companies that use data analytics technology to guide their SMS strategy tend to be more effective. The strategy is going to be even more effective if you know how to use data analytics technology to optimize your campaign.

Data-driven 100

Data-driven Marketing Strategy Advertising 100

Smart Data Collective

MAY 31, 2023

Big data technology has significantly changed the marketing profession over the last few years. One of the biggest changes brought on by big data has been in the field of social media marketing. Most savvy marketers recognize the importance of using analytics technology to optimize their strategies to get a higher ROI.

Marketing 77

Marketing Data Analytics Analytics Interactive 77