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Email Marketers Use Data Analytics for Optimal Customer Segmentation

Smart Data Collective

Email marketing is widespread, with 333.2 Email marketing is the most acceptable way to give precise customer data, but you must guarantee your efforts aren’t wasted. Using data analytics help your email marketing strategies succeed. Using data analytics help your email marketing strategies succeed.

Marketing 119
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7 Ways to End Dead Digital Weight on Your Website with Analytics

Smart Data Collective

The first websites predated modern analytics technology. Google Analytics wasn’t launched until 2005. However, advances in analytics over the past decade have made it easier for companies to create quality websites. Keep reading to learn more about using analytics to optimize your website.

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Four Reasons Why Retail Analytics Solutions Are Important

bridgei2i

Four Reasons Why Retail Analytics Solutions Are Important. The retail market hinges on customer behavior. The sales of goods and services are primarily dependent on the present demands and requirements of the customers, and their behavior exerts a significant impact on trends in retail. Customer Behavior Analytics.

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10 projects top of mind for IT leaders today

CIO Business Intelligence

From AI and data analytics, to customer and employee experience, here’s a look at strategic areas and initiatives IT leaders expect to spend more time on this year, according to the State of the CIO. Prasad, other tech execs, IT researchers, and market reports cite multiple areas of increasing IT involvement in cybersecurity-related projects.

IT 134
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How to use data detection and response (DDR) to gain early warning into data leakage from insider threats

Laminar Security

DDR is a data security solution that leverages artificial intelligence, machine learning, and behavioral analytics to monitor, detect, and respond to data activity across endpoints, networks, cloud, and applications. DDR covers all data sources, destinations, users, and behaviors.

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Database Activity Monitoring – A Security Investment That Pays Off

Smart Data Collective

Does DAM need a user behavior analytics (UBA) module? Do database activity monitoring systems need user behavior analytics features? There are several recommendations for optimizing the costs of maintaining a DAM system. DAM market trends and forecasts. This article will provide the answers.

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The Impact Of AI On Cybersecurity: Are Humans Still Your Best Asset?

Smart Data Collective

Everyone wants to leverage machine learning, behavior analytics, and AI so IT teams can “up the ante” against attackers. Today, the security market includes a dizzying array of technology-based products that all make a very bold claim–to automate the collection, correlation, and analysis of everything happening on your network.