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What Data Metrics Should Be Incorporated Into a Marketing Dashboard?

Smart Data Collective

Big data has been incredibly important in the marketing profession. Marketers need to rely heavily on big data technology to reach customers more effectively. Visual marketing dashboards are prime examples of using big data effectively in marketing. It is no longer safe to indulge in guesswork about marketing strategies.

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5 Sources of Data for Customer Analytics and Their Benefits

Smart Data Collective

One of the most important is in the field of marketing. Therefore, you need sophisticated customer analytics to analyze complex customer behavior. This article will go over the concept of customer service analytics and some of the uses and advantages it could provide to a business. What Is Customer Service Analytics?

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Multi-Touch Attribution: The Marketer’s Secret Weapon to Make Smarter, Data-Driven Decisions

Sisense

As a marketer, attribution is one of the most important challenges you face today in a multi-channel world. Your customers interact with multiple campaigns: They start with a TV ad, see a Facebook ad, see a Google Ad two days later, discover an SEO-driven blog article, and finally click on an email discount offer to make a purchase.

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Mastering BI Dashboard Tools: Your Essential Guide

FineReport

These BI Dashboard tools blend advanced analytics with user-friendly interfaces, revealing invaluable insights. Throughout this article, we’ll explore the importance of BI, data visualization, and dashboard tools in navigating intricate data landscapes.

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Introduction To The Basic Business Intelligence Concepts

datapine

While you still need to do your homework and check everything using critical thinking , if you use business intelligence correctly, you’ll have an incredible competitive advantage over the other companies in your market. By working with BI-based key performance indicators (KPIs), you’ll gain the ability to set actionable goals.