Occam's Razor

JULY 6, 2016

Today's post is an adjacent mistake: The cardinal sin of spending too much time with data and in reports! Yes, I worry that Analysts, and Marketers, are spending too much time with their head buried in custom reports and advance segments and smart calculated metrics and strategic or tactical dashboards. So, I persist.

Testing 86

Testing Marketing Experimentation Cost-Benefit 86

Occam's Razor

APRIL 21, 2014

Hour-by-hour report please. :)? , We will cover questions in four areas: business/strategy challenges, analytics/technical challenges, career/self-development questions and rampant speculation. Find campaigns where they are spending most money, lower the bounce rate and reduce acquisition cost. Earn more affection. strategies).

Marketing Analytics 131

Marketing Analytics Marketing Analytics Measurement 131

Smart Data Collective

MAY 19, 2022

billion on marketing analytics in 2020 alone. One of the biggest benefits is that it can help automate many aspects of the sales process. Due to the benefits of automated technologies powered by artificial intelligence and data analytics, sales staff may now concentrate on the most vital aspects of the sales cycle.

Sales 134

Sales Big Data Cost-Benefit Marketing 134