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Decoding Salesforce’s plausible $11 billion bid to acquire Informatica

CIO Business Intelligence

Salesforce’s reported bid to acquire enterprise data management vendor Informatica could mean consolidation for the integration platform-as-a-service (iPaaS) market and a new revenue stream for Salesforce, according to analysts. The enterprise data management vendor reported a total revenue of $1.5 billion in 2022. billion and $1.6

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ERP Integration Benefits Data-Savvy eCommerce for Distribution Industry

Smart Data Collective

These benefits include the following: You can use data analytics to better understand the preferences of your users and provide personalized product recommendations. Doxee has a great article on some of the profound benefits of big data in retail distribution. Do you want to know how to incorporate it into your data-driven business?

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Survey: Marketers embrace AI at expense of metaverse investments

CIO Business Intelligence

The B2B marketing landscape is experiencing a seismic shift fueled by the ascent of ChatGPT and other generative AI (GAI) apps. They may also be eager to quickly ditch new technologies that don’t provide significant benefits. Find more information about Sitecore’s survey and B2B marketers’ perceptions of AI and the metaverse, here.

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Huawei Cloud named leader in emerging Asia-Pacific hybrid cloud market

CIO Business Intelligence

Frost & Sullivan, a global research and consulting firm, recently released the Emerging Asia-Pacific Hybrid Cloud Market Report 2022 report. In this report, Huawei Cloud was named a “Leader” and positioned ahead of all other providers in terms of market performance, technical innovation, and customer services.

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Data is essential: Building an effective generative AI marketing strategy

IBM Big Data Hub

In a May 2023 survey carried out by IBM and Momentive.ai , 67% of CMOs reported that they plan on implementing generative AI in the next 12 months and 86% plan to do so within 24 months. Enterprise marketing teams stand to benefit greatly from generative AI, yet introduction of this capability will require new skills and processes.

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Improving supply chain resiliency in the industrial sector

IBM Big Data Hub

80% of manufacturers report MRO asset management in their facilities needs improvement 60% of construction companies admit their industry is behind when it comes to adopting digital technology 5 ways the industrial sector can improve its supply chain resiliency 1. Lower fulfillment shipping costs and improved customer satisfaction.

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Salesforce certification guide: Roles, paths, exams, cost, training, requirements

CIO Business Intelligence

Benefits of Salesforce certifications Salesforce jobs range from the technical (architects, developers, implementation experts) to those related to marketing and sales. According to a study by Indeed.com , 70% of Salesforce developers in the US are satisfied with their salaries given the cost of living in their area.