Smart Data Collective

NOVEMBER 26, 2021

Data analytics make up the relevant key performance indicators ( KPIs ) or metrics necessary for a business to create various sales and marketing strategies. Business-to-business (B2B) and business-to-customers (B2C) companies use it for a wide array of revenue marketing strategies. What is revenue marketing?

Marketing 113

Marketing Data Analytics Key Performance Indicator Analytics 113

Occam's Razor

MAY 2, 2017

People ask me this seemingly simple question all the time: What Key Performance Indicators should we use for our business ? and tell you what are the best key performance indicators (metrics) for them. Hence, I elevated Bounce Rate to a KPI (something I advice against almost always).

Metrics 141

Metrics Key Performance Indicator B2B Measurement 141

datapine

FEBRUARY 4, 2020

Using the right marketing KPIs (key performance indicators) is a good start – what is now left is finding a way to organize it all in a way that makes sense and brings value. 2) Marketing KPI Report. How do you know that? If you are doing things in the right way, should you do more of it? click to enlarge**.

Reporting 280

Reporting Marketing Advertising Metrics 280