Remove B2B Remove Metrics Remove Predictive Analytics Remove Strategy
article thumbnail

An Overview of Sales Analytics in Event Industry

BizAcuity

With more and more information became readily available online in the mid 2000s, companies started taking advantage of it by leveraging big data analytics. Some businesses in 2003 started using predictive analytics generating an average Return on Investment or ROI of 145% as per the study that was undertaken by IDC.

Sales 67
article thumbnail

Maturing Your People Analytics: Better Insights, Stronger Teams

Sisense

This has led to an explosion of data: Organizations of all kinds have a larger number of programs and applications feeding them more information, covering a wider array of metrics, than ever before. Remove guesswork from staffing strategies. Evolve to correlate data across systems.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

PODCAST: COVID19 | Redefining Digital Enterprises – Episode 10: COVID-19 | Evolving Trends of Digital Transformation

bridgei2i

What are you hearing from clients, and what strategies are they adopting to remain resilient at these hard times? Effectiveness, which is, how can any form of digital information help us drive business metrics. Vignesh: Ganesh, such unprecedented times all over the world. What are you seeing as emerging themes?

article thumbnail

Five Sweet Web Analytics Resolutions To Kick It Up A Notch

Occam's Razor

Change is hard, even if we know that we should be executing a multiplicity strategy to win in the web analytics 2.0 I hope that before you go for massive web analytics glory that your use your wonderful powers first to make sure your site and customer acquisition strategy does not suck. That's sucking.

article thumbnail

Web Analytics 2.0 Book: In Stores Now!!

Occam's Razor

Chapter 2 The Optimal Strategy for Choosing Your Web Analytics Soul Mate. It will be hard for you to find a more compelling four step process to choose the right web analytics tool for your company. Chapter 3 The Awesome World of Clickstream Analysis: Metrics. A good thing. Glory will be yours!! Non-Ecommerce.

article thumbnail

6 Case Studies on The Benefits of Business Intelligence And Analytics

datapine

The companies that are most successful at marketing in both B2C and B2B are using data and online BI tools to craft hyper-specific campaigns that reach out to targeted prospects with a curated message. 5) Find improvement opportunities through predictions. 5) Find improvement opportunities through predictions.

article thumbnail

Data Visualization Inspiration: Analysis To Insights To Action, Faster!

Occam's Razor

In each case the creator did something interesting that made me wonder how I can use their strategy in my daily efforts in service of digital marketing and analytics. Short story #6: Conditional Formatting, Simple Strategies To A Drive Big Focus! You can hover over each box to get a sense of the key metrics.