Smart Data Collective

MAY 19, 2022

Big data technology is incredibly important in many aspects of modern business. The sales profession is one of the areas most affected by data. billion on marketing analytics in 2020 alone. There are many ways that big data is helping companies improve sales. Post-sales customer journey optimization.

Sales 133

Sales Big Data Cost-Benefit Marketing 133

Smart Data Collective

JULY 7, 2021

Analytics is extremely important for any company that wants to get the most out of its marketing efforts. Social media marketing is no exception. It is impossible to create an effective social media marketing strategy without utilizing big data analytics effectively. There are more than 2.7

Marketing 126

Marketing Strategy Optimization Analytics 126

Smart Data Collective

APRIL 2, 2021

Big data has been a gamechanger in the ecommerce sector in recent years. One of the biggest benefits of using big data to create a successful ecommerce channel is that it helps show which products are performing the best. There are a lot of ways to use big data for an ecommerce business model.

Big Data 78

Big Data Marketing Sales Data mining 78

Occam's Razor

JULY 13, 2017

I believe deeply in the value of making data accessible. In service of that belief, there are few things that bring me as much joy as visualizing data (smart segmentation comes close). I’ve curated sixteen extremely diverse visualization examples to do that. 6: Turbocharging Data Visuals with Storytelling.

Visualization 124

Visualization Strategy Interactive Statistics 124

Occam's Razor

MAY 27, 2015

Here are the digital myths that are leading us down a profoundly sub-optimal path: 1. A data-first strategy is a winning formula. Per our friends at Wikipedia, Programmatic encompasses an array of technologies that automate the buying, placement and optimization of media inventory. Programmatic platforms are a panacea.

Marketing Analytics 153

Marketing Analytics Marketing Analytics Advertising 153

Smart Data Collective

MAY 31, 2023

Big data technology has significantly changed the marketing profession over the last few years. One of the biggest changes brought on by big data has been in the field of social media marketing. This technology is understandably very beneficial for marketers as well. It is crucial for Stories.

Marketing 77

Marketing Data Analytics Analytics Interactive 77

Smart Data Collective

AUGUST 31, 2021

Big data has led to some remarkable changes in the field of marketing. It has been especially impactful in regards to online content marketing. Many marketers have used AI and data analytics to make more informed insights into a variety of campaigns. As is said in the marketing world: content is king.

Data-driven 122

Data-driven Marketing Big Data Advertising 122