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Knowledge

Occam's Razor

Here you'll find all my blog posts categorized into a structure that will hopefully make it easy for you to discover new content, find answers to your questions, or simply wallow in some excellent analytics narratives. " ~ Web Metrics: "What is a KPI? " + Standard Metrics Revisited Series. Find people?"

KPI 124
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The Impact Matrix | A Digital Analytics Strategic Framework

Occam's Razor

work (collection, processing, reporting, analysis), processes, org structure, governance models, last-mile gaps , metrics ladders of awesomeness , and… so… much… more. Remember, tools, work, processes, org structure, governance models, last-mile gaps, metrics ladders of awesomeness, and… so… much… more. The Implications of Complexity.

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Apply Modern CRM Dashboards & Reports Into Your Business – Examples & Templates

datapine

A dynamic CRM KPI dashboard or CRM report template will form the very foundations of your reporting and analytics initiatives. Once you’ve aligned your consumer-based aims , goals, and objectives, you’ll be able to select the best KPIs for the job – visualizations that will breathe life into your CRM dashboard design.

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12 Marketing Reports Examples You Can Use For Annual, Monthly, Weekly And Daily Reporting Practice

datapine

As we have already talked about in our previous blog post on sales reports for daily, weekly or monthly reporting, you need to figure out a couple of things when launching and executing a marketing campaign: are your efforts paying off? Structure your metrics. That way you can choose the best possible metrics for your case.

Reporting 280
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Web Analytics Segmentation: Do Or Die, There Is No Try!

Occam's Razor

way of identify actionable insights is on display in pretty much every single blog post I write. One of my earliest blog posts extolled the glorious virtues of segmentation: Excellent Analytics Tip#2: Segment Absolutely Everything. Note: To a blog updated only twice a month!) My love for segmentation as the primary (only?)

Analytics 123
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Seven Steps to Creating a Data Driven Decision Making Culture.

Occam's Razor

Core Message : The most common mistake in web analytics is to slap a clickstream tool (Omniture, WebTrends, HBX / WebSideStory, CoreMetrics etc) on the website and to start sending reports chock full of clickstream kpi’s out. Get competitive data (we are at x% of zz metric and our competition is at x+9% of zz metric).

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Empowering Analysis Ninjas? 12 Signs To Identify A Data Driven Culture

Occam's Razor

They are generic mash-ups that tailor to almost no one's needs, and more often than not contain awful things like nine not-really-thought out metrics for one dimension in a report. the instinctive response of the Squirrels is to go grab the most obvious metrics and start partying. Hence the importance of picking the right KPIs.