Occam's Razor
APRIL 8, 2013
This thought was in my mind as I was reading Lean Analytics a new book by my friend Alistair Croll and his collaborator Benjamin Yoskovitz. They preserve almost all original intent, but if you read the book, or see the cycle elsewhere, please don''t be surprised to see a slightly different version. KPI: Property bookings.
Occam's Razor
MARCH 23, 2021
This is very hard to do, we now have a proven seven-step experimentation process, with one of the coolest algorithms to pick matched-markets (normally the kiss of death of any large-scale geo experiment). There is so much packed in each box, I could write a 98-page book for each. :). It underpins every dimension of success.
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Occam's Razor
AUGUST 22, 2011
Book Articles. Build A Great Web Experimentation & Testing Program. Experimentation and Testing: A Primer. Six Web Metrics / Key Performance Indicators To Die For. Book Articles. Book: In Stores Now!! Web Analytics Books! Web Analytics: An Hour A Day – Book Update. Interviews.
Occam's Razor
MAY 18, 2010
Apply on the relevant reports to measure performance using key performance indicators. The reports you'll apply your acquisition segment to will depend on the Key Performance Indicators you have chosen. It is only after experimentation (a lot) that I end up with something sweet.
Occam's Razor
OCTOBER 19, 2010
Before we jump into tools a few key bits of context, after all context is queen ! As defined in my second book Web Analytics 2.0 For more on why I recommend this specific order please see my second book, Web Analytics 2.0 , which many of you already have. Experimentation and Testing Tools [The "Why" – Part 1]. LivePerson.
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