Occam's Razor
MARCH 30, 2017
It’s implications are far and wide, even in the narrow scope that I live in (marketing, analytics, influence). 60% increase in bookings in targeted areas. In Analytics and Optimization, almost everything we do today would fit in the category of frequent high-volume tasks. AI | Now | Global Maxima.
Occam's Razor
SEPTEMBER 30, 2013
Each of the six visuals re-frames a unique facet of the digital opportunity/challenge, and shares how to optimally take advantage of the opportunity/challenge. It is also immensely beneficial for search engine optimization (great content, delivered fresh, every day!). Great website for booking rooms and all that.
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Occam's Razor
MAY 27, 2015
Here are the digital myths that are leading us down a profoundly sub-optimal path: 1. Per our friends at Wikipedia, Programmatic encompasses an array of technologies that automate the buying, placement and optimization of media inventory. Look at the right nav on this blog, two best selling books in 13 languages! And innovation.
Occam's Razor
APRIL 21, 2014
The mistake we make is that we obsess about every big, small and insignificant analytics implementation challenge and try to fix it because we want 99.95% comfort with data quality. Strategy two… Book two hours with the senior most company leaders who will talk to you, and create the Digital Marketing and Measurement Model.
FineReport
MAY 18, 2024
In marketing analytics, bar charts are employed to illustrate sales performance across various product categories, providing a clear visual representation of market trends. To ensure optimal communication of data, professionals must carefully consider the nature of the information being presented and the intended audience.
Occam's Razor
FEBRUARY 7, 2022
You are likely aware that there are entire sub-cultures (and their attendant Substacks) dedicated to the most granular ideas around experimentation (usually of the landing page optimization variety). There are fat books to teach you how to experiment ( or die! ). People have become Gurus hawking it. Keep going for ideas A – F above.
Smart Data Collective
MAY 19, 2022
billion on marketing analytics in 2020 alone. In this article, we will discuss how sales automation works and how to use automation to optimize your sales process. Usually, when a new entry for an inbound client is formed, an email is sent to greet them and to introduce the suggestion of booking a product demo.
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