datapine
MAY 9, 2019
This concept is known as business intelligence. Business intelligence, or “BI” for short, is becoming increasingly prevalent across industries each year. But with business intelligence concepts comes a great deal of confusion, and ultimately – unnecessary industry jargon. Learn here! But more on that later.
Jen Stirrup
JANUARY 2, 2020
I conducted a workshop in Florida recently, aimed at helping people to move from Business Intelligence to Analytics. I have added some guidelines for using Power BI with marketing and sales data. Part 1 – Introduction to Microsoft Data Platform Analytics. Overview of Analytics for Marketing.
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datapine
AUGUST 14, 2019
Companies surely need data scientists to help them empower their analytics processes, build a numbers-based strategy that will boost their bottom line, and ensure that enormous amounts of data are translated into actionable insights. But being an inquisitive Sherlock Holmes of data is no easy task. BI Tools And Applications.
CIO Business Intelligence
JANUARY 15, 2024
Its Dynamics 365 Customer Insights marketing analytics tool is also getting a generative AI makeover, with a new Copilot to help staff build and manage marketing campaigns.
Sisense
JUNE 22, 2021
As a marketer, attribution is one of the most important challenges you face today in a multi-channel world. Traditional marketing attribution will tell you that the email campaign converts the best and that you should drop the rest. Get a unified view of all your marketing data sources. Learn more.
Sisense
JANUARY 22, 2021
A well-structured fintech algorithm could easily use machine learning (ML) to advise a human agent to approve or reject a business loan application. That advice is a quintessential actionable insight: The algorithm models the applicant’s probability of success by training on a mountain of historical data and market factors.
Jen Stirrup
SEPTEMBER 19, 2019
360 Orlando and I’m presenting a workshop on From Business Intelligence to Business Analytics with the Microsoft Data Platform. Data becomes relevant for decision making when we start to use it properly, so this workshop will demonstrate the use of analytics for real-life use cases.
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