CIO Business Intelligence

OCTOBER 13, 2022

Too often IT initiatives are undertaken solely as technical projects, with only loose affiliation with line-of-business stakeholders, ushering in the risk of drifting too far from the overall goals and business objectives of the organization. Suppose a hospital develops an app for patients’ appointment and consultation.

ROI 132

ROI IT Sales Consulting 132

Occam's Razor

JANUARY 12, 2015

Digital Analytics Ecosystem: Optimal Execution: Three Phases. Digital Analytics Ecosystem: Optimal Execution: Timing Expectations. At the core of everything you will do in digital analytics is the concept of metrics. How do you define a metric: It is simply a number. Your digital analytics tools are full of metrics.

Analytics 150

Analytics Slice and Dice KPI Metrics 150

datapine

JANUARY 18, 2023

Businesses use this type of report to spot any issues and define their solutions, or to identify improvement opportunities to optimize their operational efficiency. Rather is the sales department, customer service, logistics, or finances, this specific report type help track and optimize performance on a deeper level.

Reporting 201

Reporting Metrics Dashboards Visualization 201

bridgei2i

MAY 19, 2021

Venkat: Very interesting, because I know, that this has come a long way from the outsourcing wave to, you know, which is the cost play to more of knowledge process outsourcing, and then now we’re talking about more tighter integration of the business trying to, you know, drive some very specific business objectives.

Enterprise 75

Enterprise Digital Transformation Cost-Benefit Marketing 75

Occam's Razor

NOVEMBER 15, 2010

Note objectives, customer experience, suckiness. My biggest beef with web analysts and consultants is how quick they are to jump into Google Analytics or Omniture or WebTrends. Google Analytics (sub optimally) calls this Other. you get a sense for whether the site's delivering on its business objectives.

Reporting 139

Reporting Metrics Strategy Measurement 139

Occam's Razor

JUNE 15, 2010

From: " Oh my God I did not know that metric had crashed for that segment!! You are asking what the business objectives are, you are asking for the goals, you are asking about targets. Choose the metric you want to focus on. I choose the metric I like as an outcome on my blog (remember a non-ecommerce website!)

Analytics 105

Analytics Metrics Measurement Marketing 105

Occam's Razor

JUNE 28, 2010

We have more web metrics and data than there are stars in the universe (slight exaggeration!). Wong's key points was how the success of our work, as Marketers, is measured based on a lot of things but not often enough based on perhaps the most important metric of them all: Net Income. Yet we stink at informing decisions.

Metrics 111

Metrics Key Performance Indicator Data-driven Marketing 111

Smarten

APRIL 21, 2022

Business Users & Data Scientists Benefit from Citizen Data Scientist Initiatives ! A business that does not optimize its resources is doomed to fail. In this rapidly changing business environment and market, every organization must make the best of precious human resources. Improved Business Agility and Effectiveness.

Business Objectives 52

Business Objectives Data-driven Forecasting Optimization 52