Remove Business Objectives Remove Cost-Benefit Remove Data Processing Remove Experimentation
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How to choose the best AI platform

IBM Big Data Hub

These development platforms support collaboration between data science and engineering teams, which decreases costs by reducing redundant efforts and automating routine tasks, such as data duplication or extraction. Apart from pricing, there are numerous other factors to consider when evaluating the best AI platforms for your business.

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Experimentation and Testing: A Primer

Occam's Razor

This post is a primer on the delightful world of testing and experimentation (A/B, Multivariate, and a new term from me: Experience Testing). Experimentation and testing help us figure out we are wrong, quickly and repeatedly and if you think about it that is a great thing for our customers, and for our employers. Counter claims?

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The Marketing Analytics Intersect: My Newsletter!

Occam's Razor

You own audiences on your email lists, on forums you host etc. It really depends on what your business objectives are! Ex: Our average Cost Per Acquisition is down to $38, much better than the target of $45 we had set at the beginning of the quarter. Benefits or a newsletter. :). Bounce rate is a metric.