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What is Customer Analytics and Why is it important?

Analytics Vidhya

The number of customers widely vary. It might be in hundreds for a local grocery store, and it may be in millions for a national bank or an insurance company. The post What is Customer Analytics and Why is it important? appeared first on Analytics Vidhya. Companies like Google and […].

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Interview with: Sankar Narayanan, Chief Practice Officer at Fractal Analytics

Corinium

I am the Chief Practice Officer for Insurance, Healthcare, and Hi-Tech verticals at Fractal. The Insurance practice is currently engaged with several top 10 P&C insurers in the US, across the Insurance value chain through AI, Engineering, Design & Behavioural Sciences programs.

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What customer centric corporate culture really means and why it is so important

Cloudera

The implications and challenges for Insurance carriers lies with the successful streamlining and integration of data (no more silos) and the expansion of digital capabilities within their customer centric culture. Insurers who effectively achieve this will truly distinguish themselves in the marketplace.

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Data traction: Is your company a “data thriver” or just a “survivor”?

CIO Business Intelligence

When customers are comparing order fulfillment metrics as a performance indicator, they’re using Amazon’s next day, free-of-charge delivery as the benchmark, not the industry median performance. According to McKinsey, harnessing data through broad and intensive customer analytics allows organisations to outperform their competitors.

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PODCAST: COVID19 | Redefining Digital Enterprises – Episode 9: The Impact of COVID-19 on Consumer Technology & Durables

bridgei2i

He brings deep experience supporting high tech e-commerce and retail clients in the areas of marketing, pre-sales analytics, and web analytics. Prior to that, he led digital and customer analytics engagements at Dell, HP, and GE. Listen Now Insurance is among the most-affected industries of the novel Coronavirus.

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Should Marketeers ditch the concept of Millennials as everyone wants to be treated this way, right?

Cloudera

Millennials first impulse is to pull out their smart phones anytime they want something new and immediately order it online while Gen Z prefers at times to shop in the store to see and feel the products to insure value for them versus the amount of money they are about to spend.

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An In-Depth View of Data Science

Domino Data Lab

These advances have had huge ramifications across industries ranging from finance and banking to healthcare and insurance. They have enabled new cross-industry applications, such as in customer analytics and fraud detection.