Smart Data Collective

JULY 7, 2021

It is impossible to create an effective social media marketing strategy without utilizing big data analytics effectively. You need to learn how to use big data and social analytics with your marketing strategy. Why is Data Analytics the Basis for a Solid Social Media Strategy?

Marketing 128

Marketing Strategy Optimization Analytics 128

Smart Data Collective

JUNE 24, 2021

We have talked extensively about the value of using data for marketing strategies in all industries. Analytics can be particularly useful for content marketing. Many marketers are stuck in 2008, when data analytics didn’t have a place in digital marketing strategies.

Marketing 88

Marketing Strategy Analytics Marketing Analytics 88

Smart Data Collective

FEBRUARY 15, 2022

Data analytics has become a very important part of business management. Large corporations all over the world have discovered the wonders of using big data to develop a competitive edge in an increasingly competitive global market. Big Data is Important for Aspiring Entrepreneurs Trying to Succeed.

Marketing 104

Marketing Data Analytics Analytics Big Data 104

Smart Data Collective

AUGUST 19, 2023

Big data technology has significantly improved the ROI of modern marketing strategies. There are many ways that brands can use AI and data analytics to expand their reach, which includes using Roblox games. Back in February, we talked about some of the ways that data analytics has shaped the gaming industry.

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Data-driven Interactive Recreation/Entertainment Big Data 56

Smart Data Collective

JUNE 5, 2021

Marketers can also use AI technology to improve their SEO strategy. You can use a number of new tools that rely on data analytics to improve your strategy. You can get a better sense of how AI comes into play with organic search engine marketing through semantic indexing. Image: ShoutMeLoud ).

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Strategy Marketing Data-driven Machine Learning 137

Smart Data Collective

JANUARY 26, 2022

Law firms are expected to spend over $9 billion on legal analytics technology by 2028. But what is legal analytics? Last year, we published an article on the ways that big law and big data are intersecting. We have had time to observe some major developments of legal analytics over the last year. What is Legal Analytics?

Data Analytics 73

Data Analytics Analytics Predictive Analytics Insurance 73

Smart Data Collective

SEPTEMBER 17, 2023

Big data technology has disrupted the marketing profession in countless ways. Therefore, it should be no surprise that the marketing analytics market size is projected to double from $3.2 We have talked extensively about the benefits of data analytics in SEO. billion in 2021 to $6.4 billon by 2026.

Data mining 108

Data mining Cost-Benefit Marketing Big Data 108

Smart Data Collective

OCTOBER 5, 2021

Analytics technology has been invaluable to modern marketing. The market for web analytics is projected to be worth $9.11 The utilization of analytics and big data in the marketing industry has played a massive role in this robust growth. Can data analytics help you get more out of your PPC campaigns?

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Analytics Marketing ROI Testing 121

Smart Data Collective

JULY 24, 2023

Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA. Abbas states that more players are attempting three-point shots based on analytics findings. We will also cover some of the changes brought on by data analytics.

Analytics Technologies 79

Analytics Technologies Marketing Technology Analytics 79

Smart Data Collective

MAY 16, 2022

Data-savvy companies are constantly exploring new ways to utilize big data to solve various challenges they encounter. A growing number of companies are using data analytics technology to improve customer engagement. They discovered that big data is helping more companies improve relationships with customers.

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Data-driven Strategy Big Data ROI 136

Smart Data Collective

JUNE 25, 2021

Big data has been incredibly important in the marketing profession. Marketers need to rely heavily on big data technology to reach customers more effectively. Big data technology isn’t just important for making better insights. They must make sure that their marketing strategy is operating effectively.

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Dashboards Metrics Marketing Key Performance Indicator 93

Smart Data Collective

MARCH 30, 2022

While there is no debating the huge benefits that analytics technology brings to the ecommerce sector , many experts are pondering what those actual benefits are. New ecommerce startups are discovering interesting ways to utilize analytics. Those that have a solid strategy predicated on it will have a higher ROI.

Analytics 117

Analytics Cost-Benefit Testing Dashboards 117

Smart Data Collective

DECEMBER 2, 2021

Big data is a gamechanger for the marketing sector. We have talked about the benefits of using big data in online marketing. However, there are other reasons to use big data to make the most of your marketing strategy. Big Data is Invaluable to the Future of SMS Marketing.

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Data-driven Marketing Strategy Advertising 100

Smart Data Collective

MARCH 28, 2022

Modern businesses that neglect to invest in big data are at a tremendous disadvantage in an evolving global economy. Smart companies realize that data mining serves many important purposes that cannot be overlooked. One of the most important benefits of data mining is gaining knowledge about customers.

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Data mining Customer Analytics Marketing Advertising 99

Smart Data Collective

AUGUST 24, 2020

Since its inception, Google Analytics has been one of the top choices for website and online marketing analytics on the web. It’s incredibly robust, offering insights into behavioral data, traffic flow, conversion rates, sales funnel development, and more. How to Get More Out of Google Analytics. Shake things up.

Analytics 94

Analytics Reporting Visualization Data-driven 94

Smart Data Collective

SEPTEMBER 30, 2021

Analytics technology is essential to the success of modern marketing. In the past, marketers had to rely heavily on their gut instinct, because the performance of various strategies was harder to measure. In the digital era, however, data analytics has made it much easier to figure out what strategies perform optimally.

Analytics 103

Analytics Marketing Sales Analytics Technologies 103

Smart Data Collective

JANUARY 1, 2022

More businesses are becoming reliant on big data than ever these days. Big data has been especially important for implementing modern marketing strategies. The marketing analytics market is projected to be worth $5.3 billion by 2026 as more marketers discover the benefits of big data technology.

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Data-driven Marketing Big Data Strategy 126

Smart Data Collective

MAY 31, 2023

Big data technology has significantly changed the marketing profession over the last few years. One of the biggest changes brought on by big data has been in the field of social media marketing. Most savvy marketers recognize the importance of using analytics technology to optimize their strategies to get a higher ROI.

Marketing 77

Marketing Data Analytics Analytics Interactive 77

Smart Data Collective

MAY 19, 2022

Big data technology is incredibly important in many aspects of modern business. The sales profession is one of the areas most affected by data. billion on marketing analytics in 2020 alone. There are many ways that big data is helping companies improve sales. Smart companies are using big data to make it possible.

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Sales Big Data Cost-Benefit Marketing 133

Smart Data Collective

MARCH 11, 2022

There is no disputing that data analytics is a huge gamechanger for companies all over the world. Global businesses are projected to spend over $684 billion on big data by 2030. There are many ways that companies are using big data to boost their profitability. One of the most important is in the field of marketing.

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Customer Analytics Analytics Key Performance Indicator Big Data 118

Smart Data Collective

AUGUST 31, 2021

Big data has led to some remarkable changes in the field of marketing. It has been especially impactful in regards to online content marketing. Many marketers have used AI and data analytics to make more informed insights into a variety of campaigns. Why You Need to Focus on Data-Driven Content Marketing.

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Data-driven Marketing Big Data Advertising 122

Sisense

JUNE 15, 2021

Marketing can be one of the most data-driven departments in a company, regardless of industry. That being said, not every marketing org is making the best use of the data at its disposal. Marketing orgs that embrace this new paradigm will see their efforts bear fruit and their companies flourish.

Analytics 52

Analytics Data-driven Marketing Key Performance Indicator 52

Andrew White

JANUARY 11, 2021

It was titled, The Gartner 2021 Leadership Vision for Data & Analytics Leaders. This was for the Chief Data Officer, or head of data and analytics. The fill report is here: Leadership Vision for 2021: Data and Analytics. Do you recommend a consulting approach strategy rather than a CDO strategy?

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Data Analytics Analytics Data-driven Finance 52

FineReport

APRIL 3, 2024

In today’s data-driven landscape, businesses are leaning more on BI tools , particularly BI dashboard solutions, to enhance decision-making through data visualization. These BI Dashboard tools blend advanced analytics with user-friendly interfaces, revealing invaluable insights.

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Dashboards Visualization Metrics Interactive 52

datapine

DECEMBER 4, 2019

We mentioned predictive analytics in our business intelligence trends article and we will stress it here as well since we find it extremely important for 2020. Predictive analytics is the practice of extracting information from existing data sets in order to forecast future probabilities.

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Business Intelligence Prescriptive Analytics Analytics Predictive Analytics 212