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What Data Metrics Should Be Incorporated Into a Marketing Dashboard?

Smart Data Collective

They must make sure that their marketing strategy is operating effectively. However, the question they have to ask is how they can evaluate their marketing efforts, whether social, digital, email, or even PR. It is no longer safe to indulge in guesswork about marketing strategies. It has a lot more to that.

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5 Reasons to Hire a Marketing Agency that Knows Data Analytics

Smart Data Collective

Marketing departments that don’t embrace analytics risk being outpaced by competitors and consumer expectations. A recent survey found that 73% of consumers expect marketers to anticipate their needs. Marketing analytics is about identifying patterns within data to make smarter decisions.

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5 Sources of Data for Customer Analytics and Their Benefits

Smart Data Collective

There is no disputing that data analytics is a huge gamechanger for companies all over the world. Global businesses are projected to spend over $684 billion on big data by 2030. There are many ways that companies are using big data to boost their profitability. One of the most important is in the field of marketing.

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CMOs, It’s Time to Embrace Infusing Analytics into Workflows

Sisense

Marketing orgs that embrace this new paradigm will see their efforts bear fruit and their companies flourish. Optimize your data workflow for more successful growth marketing. Starting at the top: Driving your marketing strategy with data. Download whitepaper.

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Mastering BI Dashboard Tools: Your Essential Guide

FineReport

By visually representing data through charts, graphs, and maps, they foster collaboration and knowledge sharing among stakeholders. Integrated with diverse data sources, they empower users to analyze data directly within the dashboard interface, democratizing data analytics for both technical and non-technical users.