Smart Data Collective
JUNE 25, 2021
However, the question they have to ask is how they can evaluate their marketing efforts, whether social, digital, email, or even PR. It is no longer safe to indulge in guesswork about marketing strategies. In this article, we will discuss what l needs to be included in marketing reporting dashboards. It has a lot more to that.
Smart Data Collective
APRIL 18, 2023
Marketing departments that don’t embrace analytics risk being outpaced by competitors and consumer expectations. A recent survey found that 73% of consumers expect marketers to anticipate their needs. Marketing analytics is about identifying patterns within data to make smarter decisions.
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Smart Data Collective
MARCH 11, 2022
There is no disputing that data analytics is a huge gamechanger for companies all over the world. Global businesses are projected to spend over $684 billion on big data by 2030. There are many ways that companies are using big data to boost their profitability. One of the most important is in the field of marketing.
Sisense
JUNE 15, 2021
With a powerful AI-enhanced analytics platform infusing actionable intelligence into the workflows of your entire marketing org, you aren’t just making smarter, data-driven decisions — you’re evolving your entire marketing program. Ashley is passionate about data, analytics, AI, and machine learning.
FineReport
APRIL 3, 2024
By visually representing data through charts, graphs, and maps, they foster collaboration and knowledge sharing among stakeholders. Integrated with diverse data sources, they empower users to analyze data directly within the dashboard interface, democratizing data analytics for both technical and non-technical users.
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