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How Marketing Campaigns Miss the Mark Without Data

Sisense

Marketing has many goals: to build creative, inspiring work that burrows its way into the minds and memories of consumers; to generate sales; to increase awareness of a company or product … the list goes on and on. After all, if you don’t know who you’re marketing to, what do you really know? Could data analytics have helped?

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Take Advantage Of The Top 16 Sales Graphs And Charts To Boost Your Business

datapine

The question and answer we included come from an actual interview that Fortune magazine did with billionaire Tilman Fertitta. If you can set up your email marketing and your marketing funnel to boost your CLV, then you can spend more on Google or Facebook Ads to get customers than your competitors can. From Fiction To Reality.

Sales 235
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A Guide to Building Better Data Products

Juice Analytics

At Juice, we’ve helped our clients launch dozens of data products that generate new revenue streams, differentiate their solutions in the market and build stronger customer relationships. In this series I’ll take you through what you need to know to design, build, launch, sell and support a data product.

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Unlock The Power of Your Data With These 19 Big Data & Data Analytics Books

datapine

The saying “knowledge is power” has never been more relevant, thanks to the widespread commercial use of big data and data analytics. The rate at which data is generated has increased exponentially in recent years. Essential Big Data And Data Analytics Insights. million searches per day and 1.2

Big Data 263
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Five Data Analytics Mistakes Marketers Make (And How to Avoid Them)

Sisense

If marketing were an apple pie, data would be the apples — without data supporting your marketing program, it might look good from the outside, but inside it’s hollow. In a recent survey from Villanova University, 100% of marketers said data analytics has an essential role in marketing’s future.

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How To Create Data Reports That Will Skyrocket Your Business Performance

datapine

But let’s get into the basics in more detail, and afterward, we will explore data reporting examples that you can use for your own internal processes and more. Data Reporting Basics. Data analytics is the science of examining raw data with the purpose of drawing conclusions about that information.

Reporting 127
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Six Strategies for Advancing Customer Knowledge: Bringing Data Together

Cloudera

Cloudera often partners with these companies to define the desired path, set reasonable milestones and success metrics, and aide solution design. While it is true you can buy a BI or analytics tool that will analyze data in different locations, we believe that their are expressed benefits to combining data in a physical location.