Remove Data Architecture Remove Data Quality Remove Data Strategy Remove Marketing
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6 strategic imperatives for your next data strategy

CIO Business Intelligence

According to the MIT Technology Review Insights Survey, an enterprise data strategy supports vital business objectives including expanding sales, improving operational efficiency, and reducing time to market. The problem is today, just 13% of organizations excel at delivering on their data strategy.

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5 recommendations to get your data strategy right

IBM Big Data Hub

The rise of data strategy. There’s a renewed interest in reflecting on what can and should be done with data, how to accomplish those goals and how to check for data strategy alignment with business objectives. The evolution of a multi-everything landscape, and what that means for data strategy.

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The Chief Marketing Officer and the CDO – A Modern Fable

Peter James Thomas

Note: Not all of the organisations I have worked with or for have had a C-level Executive accountable primarily for Marketing. Where they have, I have normally found the people holding these roles to be better informed about data matters than their peers. The same goes in general for Marketing Managers.

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4 Steps to Data-first Modernization

CIO Business Intelligence

Data-first leaders are: 11x more likely to beat revenue goals by more than 10 percent. 5x more likely to be highly resilient in terms of data loss. 4x more likely to have high job satisfaction among both developers and data scientists. Create a CXO-driven data strategy.

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A steadfast community in an ever-changing data landscape

IBM Big Data Hub

Originally based on our books, The Chief Data Officer’s Playbook and Data-Driven Business Transformation , the program is now an interactive 10-week workshop that addresses data maturity, data strategy, data literacy, leadership, technology and more. The community is growing.

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Modern Data Architecture for Telecommunications

Cloudera

But digital transformation programs are accelerating, services innovation around 5G is continuing apace, and results to the stock market have been robust. . The type of data structures that are being deployed, however, don’t look like those that we’ve seen in the past. . Previously, there were three types of data structures in telco:

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Create an end-to-end data strategy for Customer 360 on AWS

AWS Big Data

This view is used to identify patterns and trends in customer behavior, which can inform data-driven decisions to improve business outcomes. For example, you can use C360 to segment and create marketing campaigns that are more likely to resonate with specific groups of customers. faster time to market, and 19.1%