FineReport

MAY 18, 2024

Bar Charts Bar charts are another fundamental visualization method that represents categorical data with rectangular bars of varying lengths. In marketing analytics, bar charts are employed to illustrate sales performance across various product categories, providing a clear visual representation of market trends.

Visualization 52

Visualization Interactive Cost-Benefit Dashboards 52

Occam's Razor

APRIL 21, 2014

I am having issues prioritizing 1) recommending fixing on site issues affecting real traffic levels versus 2) correcting significant configuration issues in Analytics measuring current site traffic. Even the worst analytics configuration in the world will most likely allow you to measure cart and checkout abandonment rate.

Marketing Analytics 131

Marketing Analytics Marketing Analytics Measurement 131

Occam's Razor

JUNE 6, 2007

It is a book about Web Analytics 2.0. Experimentation & Testing (A/B, Multivariate, you name it). Each of this Web Analytics 2.0 What should you worry about when selecting a web analytics tools? What's the optimal organization structure (and who should own web analytics!)? Qualitative and quantitative.

Analytics 60

Analytics Metrics Marketing Dashboards 60

Occam's Razor

OCTOBER 12, 2017

The first two are from editions of my newsletter, The Marketing – Analytics Intersect (it goes out weekly, and is now my primary publishing channel, sign up!). When you go to the interview, the hiring company will proceed to ask questions that test your competency in the listed job requirements. This is normal.

Marketing 136

Marketing Analytics Machine Learning Strategy 136