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10 Essential Data-Driven B2B Email Marketing Strategies

Smart Data Collective

A growing number of marketers are exploring the benefits of big data as they strive to improve their branding and outreach strategies. Email marketing is one of the disciplines that has been heavily touched by big data. How to Use Data to Improve Your Email Marketing Strategy. Always Provide Value.

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12 data science certifications that will pay off

CIO Business Intelligence

Cost: $775 Location: Online Duration: Self-paced Expiration: Five years Data Science Council of America (DASCA) Principal Data Scientist (PDS) DASCA offers the Principal Data Scientist (PDS) certification, which includes three tracks for data science professionals with 10 or more years of experience in big data.

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Belcorp reimagines R&D with AI

CIO Business Intelligence

As Belcorp considered the difficulties it faced, the R&D division noted it could significantly expedite time-to-market and increase productivity in its product development process if it could shorten the timeframes of the experimental and testing phases in the R&D labs. Follow a value-focused strategy.

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Top 8 predictive analytics tools compared

CIO Business Intelligence

A free plan allows experimentation. The product line is broken into tools for basic exploration such as Visual Data Mining or Visual Forecasting. Anyone who works in manufacturing knows SAP software. Its databases track our goods at all stages along the supply chain. Basic plans start at $36 per user, per month.

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Towards optimal experimentation in online systems

The Unofficial Google Data Science Blog

It is also a sound strategy when experimenting with several parameters at the same time. To find optimal values of two parameters experimentally, the obvious strategy would be to experiment with and update them in separate, sequential stages. (And sometimes even if it is not[1].)

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Changing assignment weights with time-based confounders

The Unofficial Google Data Science Blog

by ALEXANDER WAKIM Ramp-up and multi-armed bandits (MAB) are common strategies in online controlled experiments (OCE). These strategies involve changing assignment weights during an experiment. The first is a strategy called ramp-up and is advised by many experts in the field [1].

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Knowledge

Occam's Razor

Barriers To An Effective Web Measurement Strategy [+ Solutions!]. Slay The Analytics Data Quality Dragon & Win Your HiPPO's Love! Web Data Quality: A 6 Step Process To Evolve Your Mental Model. Convert Data Skeptics: Document, Educate & Pick Your Poison. Data Mining And Predictive Analytics On Web Data Works?

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