CIO Business Intelligence

FEBRUARY 7, 2024

Stephen Franchetti, CIO of Samsara, a fleet management SaaS provider that went public in 2021, believes the only way to optimize your AI strategy (or any emerging technology strategy, in fact) is with a bottoms-up approach. We’ve seen an ongoing iteration of experimentation with a number of promising pilots in production,” he says.

KPI 105

KPI Measurement Experimentation Finance 105

Occam's Razor

AUGUST 22, 2011

" ~ Web Metrics: "What is a KPI? Key To Your Digital Success: Web Analytics Measurement Model. " Measuring Incrementality: Controlled Experiments to the Rescue! Barriers To An Effective Web Measurement Strategy [+ Solutions!]. Measuring Online Engagement: What Role Does Web Analytics Play? "Engagement"

KPI 124

KPI Metrics Measurement ROI 124

Occam's Razor

JULY 24, 2018

Even simple questions like “ How effective is our analytics strategy? Soon, your digital analytics strategic framework that you hoped would provide a true north to the analytics strategy question looks like this …. To name a few: Digital Marketing & Measurement Model | Analytics Ecosystem | Web Analytics 2.0.

Analytics 93

Analytics Metrics Strategy Measurement 93

datapine

FEBRUARY 4, 2020

Let’s face it: every serious business that wants to generate leads and revenue needs to have a marketing strategy that will help them in their quest for profit. Management thinker Peter Drucker once stated, “if you can’t measure it, you can’t improve it” – and he couldn’t be more right. How To Write A Marketing Report?

Reporting 280

Reporting Marketing Advertising Metrics 280

Smart Data Collective

APRIL 13, 2023

IT cost reduction strategies can dramatically reduce how much money you pay for IT systems and services, especially over the long term. Avoid overcommitting to specific strategies. One of the core philosophies of resilience is free adaptability, but you can’t adapt readily if you’re overcommitted to a specific strategy.

IT 96

IT KPI Experimentation Strategy 96

Occam's Razor

FEBRUARY 28, 2017

The qualitative surveys measuring unhappiness went down even more than before. A Key Performance Indicator (KPI), our industry’s lingo for what becomes The metric, has massive influence. You are what you measure. The success metric, ACT, did go down. Likelihood to repurchase , took a painful hit. Humans are pavlovian.

Key Performance Indicator 106

Key Performance Indicator Metrics Measurement Advertising 106

Occam's Razor

FEBRUARY 8, 2021

From observing behavior closely, and from my own experimentation and failure, I've noticed consistent patterns in what great employees do and great bosses do. Explain strategy. And, critically, why that strategy. Someone in Strategy. Explain strategy. And, critically, why that strategy.

Strategy 132

Strategy Statistics Cost-Benefit Marketing 132