Occam's Razor

JULY 24, 2018

Even simple questions like “ How effective is our analytics strategy? Soon, your digital analytics strategic framework that you hoped would provide a true north to the analytics strategy question looks like this …. Each cell contains a metric (online, offline, nonline ). That’s because we have to talk about tools (so many!),

Analytics 93

Analytics Metrics Strategy Measurement 93

Occam's Razor

AUGUST 22, 2011

" ~ Web Metrics: "What is a KPI? " + Standard Metrics Revisited Series. Barriers To An Effective Web Measurement Strategy [+ Solutions!]. "Engagement" Is Not A Metric, It's An Excuse. Defining a "Master Metric", + a Framework to Gain a Competitive Advantage in Web Analytics.

KPI 124

KPI Metrics Measurement ROI 124

datapine

MAY 20, 2020

A CRM dashboard is a centralized hub of information that presents customer relationship management data in a way that is dynamic, interactive, and offers access to a wealth of insights that can improve your consumer-facing strategies and communications. Use professional CRM reporting tools. Work through your narrative.

Dashboards 265

Dashboards Reporting KPI Visualization 265

datapine

FEBRUARY 4, 2020

Let’s face it: every serious business that wants to generate leads and revenue needs to have a marketing strategy that will help them in their quest for profit. It is utilized to effectively communicate a company’s marketing strategy, including research, promotional tactics, goals and expected outcomes. Structure your metrics.

Reporting 280

Reporting Marketing Advertising Metrics 280

Occam's Razor

FEBRUARY 28, 2017

To ensure customer delight was delivered in a timely manner, it was also decided that Average Call Time (ACT) would now be The success metric. The success metric, ACT, did go down. That ACT was an activity metric was terrible – if you have a The success metric, it should always be an outcome metric. Another issue.

Key Performance Indicator 106

Key Performance Indicator Metrics Measurement Advertising 106

Occam's Razor

OCTOBER 23, 2006

‡ Never start with clickstream, it becomes “old” quickly ‡ People care about their paychecks ‡ Execution strategy: ~ Identify Senior Management hot buttons ~ Exhibit daily that you can • increase revenue • trim costs • improve customer satisfaction. 6 Reporting is not Analysis. Your Choice? .

Data-driven 117

Data-driven Metrics KPI Reporting 117

Occam's Razor

MAY 18, 2010

The multi-channel strategy you are executing is unique. You have to have a segmentation strategy that is unique to you. All of the above are examples of acquisition strategies. If you make it three then choose one acquisition strategy that your company is experimenting with. Business cards handed out at trade shows.

Analytics 123

Analytics Key Performance Indicator Metrics Measurement 123