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The top 15 big data and data analytics certifications

CIO Business Intelligence

Getting the technology right can be challenging but building the right team with the right skills to undertake data initiatives can be even harder — a challenge reflected in the rising demand for big data and analytics skills and certifications. If you’re looking to get an edge on a data analytics career, certification is a great option.

Big Data 126
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eCommerce Brands Use Data Analytics for Conversion Rate Optimization

Smart Data Collective

Optimizing Conversion Rates with Data-Driven Strategies A/B Testing and Experimentation for Conversion Rate Optimization A/B testing is essential for discovering which version of your website’s elements are most effective in driving conversions. Experimentation is the key to finding the highest-yielding version of your website elements.

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Glossary of Digital Terminology for Career Relevance

Rocket-Powered Data Science

Analytics: The products of Machine Learning and Data Science (such as predictive analytics, health analytics, cyber analytics). Algorithm: A set of rules to follow to solve a problem or to decide on a particular action (e.g., Industry 4.0 Examples: (1) Automated manufacturing assembly line. (2) 4) Prosthetics.

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Knowledge

Occam's Razor

Mobile Marketing and Analytics: Click-to-Call Mobile Ad Campaigns. Key To Your Digital Success: Web Analytics Measurement Model. Digital Analytics: "Am I thinking right? " Measuring Incrementality: Controlled Experiments to the Rescue! 10 Fundamental Web Analytics Truths: Embrace 'Em & Win Big.

KPI 124
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Web Analytics 2.0 Book: In Stores Now!!

Occam's Razor

Chapter 5 The Key to Glory: Measuring Success. If I have one jihad it is to massively convert every person who touches the web to focus on measuring Outcomes! Chapter 7 Failing Faster: Unleashing the Power of Testing and Experimentation. Chapter 10 Optimal Solutions for Hidden Web Analytics Traps. I am out of breath!

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How to choose the best AI platform

IBM Big Data Hub

Automated development: With AutoAI , beginners can quickly get started and more advanced data scientists can accelerate experimentation in AI development. The best AI platforms typically have various measures in place to ensure that your data, application endpoints and identity are protected.

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Interview with Dominic Sartorio, Senior Vice President for Products & Development, Protegrity

Corinium

For example, P&C insurance strives to understand its customers and households better through data, to provide better customer service and anticipate insurance needs, as well as accurately measure risks. Life insurance needs accurate data on consumer health, age and other metrics of risk.

Insurance 150