O'Reilly on Data

MARCH 31, 2020

You might establish a baseline by replicating collaborative filtering models published by teams that built recommenders for MovieLens, Netflix, and Amazon. It may even be faster to launch this new recommender system, because the Disney data team has access to published research describing what worked for other teams.

Management 332

Management Machine Learning Experimentation Metrics 332

Occam's Razor

FEBRUARY 26, 2008

Use your customers and competitors to help you move the ball forward (buy a new tool, hire another analyst, kill hideous home pages, spend right amounts on SEM and SEO, publish rich media on your site, implement feedburner , or whatever else you want). 1: Implement a Experimentation & Testing Program. # 6: If All Else Fails. . #

Management 68

Management Experimentation Testing Strategy 68

datapine

FEBRUARY 4, 2020

Structure your metrics. As with any report you might need to create, structuring and implementing metrics that will tell an interesting and educational data-story is crucial in our digital age. That way you can choose the best possible metrics for your case. Regularly monitor your data. 1) Marketing CMO report.

Reporting 280

Reporting Marketing Advertising Metrics 280

Domino Data Lab

FEBRUARY 4, 2019

Spoiler alert: a research field called curiosity-driven learning is emerging at the nexis of experimental cognitive psychology and industry use cases for machine learning, particularly in gaming AI. In other words, your talk didn’t quite stand out enough to put onstage, but you still get “publish or perish” credits for presenting.

Data Science 66

Data Science Experimentation Data-driven Machine Learning 66

Domino Data Lab

MAY 8, 2019

So much work in machine learning – either on the academic side which is focused on publishing papers or the industry side which is focused on ROI – tends to emphasize: How much predictive power (precision, recall) does the model have? Let’s unpack that one: it’s quite important. Does it beat existing benchmarks, i.e., is it SOTA?

Machine Learning 105

Machine Learning Data Science Modeling Visualization 105

Occam's Razor

NOVEMBER 2, 2015

Success Metrics. In my Oct 2011 post, Best Social Media Metrics , I'd created four metrics to quantify this value. I believe the best way to measure success is to measure the above four metrics (actual interaction/action/outcome). It can be a brand metric, say Likelihood to Recommend. It is not that hard.

B2B 167

B2B Metrics Testing Recreation/Entertainment 167

Occam's Razor

APRIL 29, 2013

Many used some data, but they unfortunately used silly data strategies/metrics. And silly simply because as soon as the strategy/success metric being obsessed about was mentioned, it was clear they would fail. It is a really good metric. There are many spectacular reasons for why Like (and +1s, Followers) is a horrible metric.

Marketing 166

Marketing Metrics Advertising Measurement 166