Occam's Razor

MAY 5, 2016

Setting Google Analytics front end elements (custom dimensions, advanced segments). Five Reports and KPIs that deliver critical insights from ad blocking behavior. Let now go and configure the Google Analytics front-end. Setting Google Analytics front end elements (custom dimensions, segments). Setup the custom dimension.

Metrics 103

Metrics Reporting Analytics Advertising 103

Occam's Razor

MAY 27, 2015

How about magazines? Yes, you can get some weak demographic or, a bit better, psychographic signals from surveys TV channels or magazines did. The best we could think about RM+RP+RT is what Direct Marketers (people who sent you all those letters in postal mail!). Can you do RM+RP+RT using TV? RM+RP+RT is finally possible.

Marketing Analytics 153

Marketing Analytics Marketing Analytics Advertising 153

Occam's Razor

MARCH 7, 2016

You rent audiences on TV, Magazines, Search, Display, etc. Of course, measure that using the four best social media metrics !) Because all bounce rate measures is that you saw more than one page. Happy analytics. Example: Free report: Do You Need Real Loyalty as a Publisher? ]. You should not abandon them.

Marketing Analytics 86

Marketing Analytics Marketing Analytics KPI 86