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Digital Marketing & Analytics: Five Deadly Myths De-mythified!

Occam's Razor

Here are the digital myths that are leading us down a profoundly sub-optimal path: 1. Per our friends at Wikipedia, Programmatic encompasses an array of technologies that automate the buying, placement and optimization of media inventory. How about magazines? Programmatic platforms are a panacea. The web is dead.

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The Artificial Intelligence Opportunity: A Camel to Cars Moment

Occam's Razor

I’ve covered AI earlier: Artificial Intelligence: Implications On Marketing, Analytics, And You. A recent incredible article on this topic is in my beloved New Yorker magazine: A.I. Additionally, I was so very excited about the Visual Interaction Network they built to mimic a human’s ability to predict. (If VERSUS M.D.