Occam's Razor

SEPTEMBER 24, 2012

This audience is immensely attractive to Brands and Marketers around the world. FBe's recommendation was (paraphrasing a 35 min talk): Don't invent new metrics, use online versions of Reach and GRPs to measure success. Facebook has an incredible audience, 950 million strong and counting. This makes me really sad.)

Advertising 165

Advertising ROI Metrics Marketing 165

datapine

AUGUST 21, 2019

The question and answer we included come from an actual interview that Fortune magazine did with billionaire Tilman Fertitta. This gives to that sales graph an overall sense of visual contrast which makes it much more digestible at a glance. Download our free executive summary and boost your sales strategy! From Fiction To Reality.

Sales 235

Sales Dashboards KPI Visualization 235

Juice Analytics

MARCH 11, 2021

At Juice, we’ve helped our clients launch dozens of data products that generate new revenue streams, differentiate their solutions in the market and build stronger customer relationships. There are many paths to consider: Visual representations that reveal patterns in the data and make it more human readable.

Predictive Modeling 128

Predictive Modeling Visualization Reporting Interactive 128

Sisense

MAY 18, 2021

If marketing were an apple pie, data would be the apples — without data supporting your marketing program, it might look good from the outside, but inside it’s hollow. In a recent survey from Villanova University, 100% of marketers said data analytics has an essential role in marketing’s future.

Marketing 52

Marketing Data Analytics Analytics Metrics 52

Occam's Razor

MAY 27, 2015

It saddens me deeply that they are not being able to take full advantage of all the new product, marketing, customer relationship opportunities in front of them. I love the shift to intent-based targeting (I cannot stress how massively important to the future of advertising and marketing). How about magazines? Magnificent.

Marketing Analytics 153

Marketing Analytics Marketing Analytics Advertising 153

Occam's Razor

NOVEMBER 24, 2009

Twitter is amongst new media channels that are challenging how we communicate, with whom we communicate and perhaps most fundamentally how we (Marketers) influence people. Stale marketing or measurement thinking applied to them results in terribly sub optimal results for all involved. Quantitative Metrics / Analyses.

Metrics 124

Metrics Analytics Measurement Strategy 124

datapine

OCTOBER 30, 2019

Users can also easily export these dashboards and data visualizations into visually stunning reports that can be shared via multiple options such as automating e-mails or providing a secure viewer area, even embedding reports into your own application, for example. They are also increasing analytic capabilities.

Reporting 127

Reporting Visualization Dashboards KPI 127