Smart Data Collective

DECEMBER 17, 2021

Introduction: What is Marketing Analytics and How Does it Help Marketers? Marketing Analytics is the process of analyzing marketing data to determine the effectiveness of different marketing activities. Types of Data Used in Marketing Analytics. Data is a constant in today’s world.

Marketing Analytics 93

Marketing Analytics Marketing Data-driven Analytics 93

Smart Data Collective

JULY 24, 2023

Sports organizations are leveraging analytics technology to make their social media marketing strategies more efficient and improve their ROIs. Analytics technology has made them even more reliable content distribution networks, since they have detailed engagement data that brands can take advantage of.

Analytics Technologies 79

Analytics Technologies Marketing Technology Analytics 79

Smart Data Collective

FEBRUARY 15, 2022

Small business owners may need to use it even more, because the high ROI can help stretch their limited budgets. But statistically speaking, the odds are not in every entrepreneur’s favor. Data-driven marketing strategies are becoming more important than ever. Big Data is Important for Aspiring Entrepreneurs Trying to Succeed.

Marketing 101

Marketing Data Analytics Analytics Big Data 101

Smart Data Collective

MAY 19, 2022

billion on marketing analytics in 2020 alone. This is where data analytics is going to come in handy. You can carefully review data to see how different aspects of your funnel are performing, which will increase the ROI of your funnel and help you identify ways to improve efficiency. Companies spent $2.8

Sales 133

Sales Big Data Cost-Benefit Marketing 133

FineReport

APRIL 3, 2024

Data Visualizations: From basic line and bar charts to advanced bubble charts and heat maps, dashboards feature a variety of data visualizations to showcase diverse performance metrics and statistics effectively. Opt for tools requiring minimal training to produce meaningful visualizations for wider adoption and better ROI.

Dashboards 52

Dashboards Visualization Metrics Interactive 52

Andrew White

JANUARY 11, 2021

But we are seeing increasing data suggesting that broad and bland data literacy programs, for example statistics certifying all employees of a firm, do not actually lead to the desired change. See: Tool: A Living Library of Real-World Data and Analytics Use Cases. See Where to Organize the Work of Data and Analytics.

Data Analytics 52

Data Analytics Analytics Data-driven Finance 52